题目:Modelling strategic alliances in the wide-body long-range aircraft market
作者:Maria Berrittellaa, , , Luigi La Francab, Vito Mandinab and Pietro Zitob
期刊:
Journal of Air Transport Management
Volume 13, Issue 3, May 2007, Pages 139-148
题目:Assessing the performance of strategic alliances: : matching metrics to strategies
作者:Karen Cravensa, Nigel Piercyb, * and David Cravensc
期刊:
European Management Journal
Volume 18, Issue 5, October 2000, Pages 529-541