Hyper-Relevancy:THE BEATING HEART OF A LIVING BUSINESS
超越相关性:一个鲜活企业的源动力
So, how do you make your business relevant, and ensure it stays that way?
那么,你如何使你的业务相关,并确保它保持这样的方式?
You keep it moving.
你继续前进。
Every company today is looking to achieve sustainable growth. Having a consistent, loyal customer base is key to that sustainability, but as too many businesses have discovered, the days of traditional customer loyalty are a thing of the past and the roles are now reversed. Today, businesses must constantly adapt their products, services, and marketing strategy in order to compete and remain relevant to the consumer.
如今,每家公司都在寻求实现可持续增长。拥有一个始终如一、忠诚的客户群是这种可持续性的关键,但正如太多企业发现的那样,传统的客户忠诚时代已经成为过去,现在角色颠倒了。如今,企业必须不断调整其产品、服务和营销策略,以便与消费者竞争并保持相关性。
A NEED FOR CONSTANT EVOLUTION
不断进化的需要
To satisfy today’s customers, companies must now keep adapting, redefining their products and services. They must forecast trends for tomorrow, so that their business growth strategies will help build customer loyalty. The goal? To become a fluid, agile organization that:
为了满足今天的客户,公司现在必须不断调整,重新定义他们的产品和服务。他们必须预测未来的趋势,这样他们的业务增长战略将有助于建立客户忠诚度。目标?成为一个灵活多变的组织: