Theory and measurement of acculturation
J Szapocznik, MA Scopetta, W Kurtines, MD Aranalde
Interamerican Journal of Psychology, 1978, 12 (2) : 113- 130.
Symbolic value of foreign products in the People's Republic of China
http://www.jstor.org/pss/25048932
Chinese consumers’ evaluation of foreign products: the influence of culture, product types and product presentation format
Author(s):
Yong Zhang
Journal: European Journal of Marketing
Year: 1996
Volume: 30
Issue: 12
Page: 50 - 68
http://www.emeraldinsight.com/Insight/viewContentItem.do;jsessionid=6B88508C76BDD28400B25A9B76AEE74F?contentType=Article&hdAction=lnkhtml&contentId=853477