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Behavioral Corporate Finance (Mcgraw-Hill/Irwin Series in Finance, Insurance, and Real Estate)
[Paperback]Hersh Shefrin
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Editorial Reviews Product Description Behavioral Corporate Finance identifies the key psychological obstaclesto value maximizing behavior, along with steps that managers can taketo mitigate the effects of these obstacles. The main goal of the bookis to help students learn how to put the traditional tools of corporatefinance to their best use, and mitigate the effects of psychologicalobstacles that reduce value.
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