全部版块 我的主页
论坛 新商科论坛 四区(原工商管理论坛) 商学院 运营管理(物流与供应链管理)
2455 2
2010-11-08
Operations Management in Context, Second Edition


Product Details
Authors:Frank Rowbotham & Masoud Azhashemi & Les Galloway
Paperback: 438 pages
Publisher: Butterworth-Heinemann; 2 edition (January 5, 2007)
ISBN-10: 0750681985
ISBN-13: 978-0750681988

Review
"This is an excellent introductory text. It makes the principles of
operations management accessible to a wide range of students by recognising
the importance of operations management to services and the not for profit
sector. It is well structured and written in a clear easy to read style,
with helpful examples and case studies. By concentrating on the practice of
operations management rather than quantitative methods and techniques it is
likely to appeal to a wide audience. The book succeeds in achieving its
stated objectives and is a welcome addition to the growing number of UK
originated operations management texts."
David Barnes, Royal Holloway University

Product Description
Operations Management in Context is a straightforward and accessible text which provides students with a good grounding in the theory and practise of operations management and its role within organizations.

The structure is clear and logical, leading newcomers to this subject through the topics in a way to maximize comprehension, highlighting key issues and using case studies and examples from business to contextualize learning. Chapters are structured to enable incremental and progressive learning with a logical development of the content. Each chapter is linked and ends with a summary of the key points to aid revision. Exercises and self-assessment questions are included to reinforce learning and maintain variety, with answers included at the end of the book.

* Written in a clear and logical style; ideal for students who are taking the subject for the first time.

* Key issues will be highlighted and supported by real life case studies from a hospital to the Channel tunnel.

* Self assessment questions and feedback to reinforce learning. Instructor's Manual is available on line.

http://www.amazon.com/Operations-Management-Context-Second-Rowbotham/dp/0750681985/ref=sr_1_1?ie=UTF8&qid=1289188475&sr=8-1#reader_0750681985

二维码

扫码加我 拉你入群

请注明:姓名-公司-职位

以便审核进群资格,未注明则拒绝

全部回复
2010-11-12 20:51:11
收下了,能打开。
二维码

扫码加我 拉你入群

请注明:姓名-公司-职位

以便审核进群资格,未注明则拒绝

2013-10-22 11:15:06
kankan
二维码

扫码加我 拉你入群

请注明:姓名-公司-职位

以便审核进群资格,未注明则拒绝

相关推荐
栏目导航
热门文章
推荐文章

说点什么

分享

扫码加好友,拉您进群
各岗位、行业、专业交流群