求助:英文文献一篇,非常感谢!!!如下:
【题 名】: Marketing Mix Effects on the Diffusion of Innovations
【作 者】: Jain,D.C.
【期刊名称】:Working Paper, Kellogg Graduate School of Management, Northwestern University.
【年】:1992.
you may contact Prof. Dipak if you can not search the paper via internet.
the foreign professors are always friendly and accommodating.
Prof. Dipak's homepage is http://www.kellogg.northwestern. ... ak_c.aspx#biography,
just to write to him.