平台的核心交互_以享物说为例
邱达利平台画布
根据邱达利平台画布,享物说是主要为个人用户提供闲置物品发布,企业用户商品发布推广等服务。在享物说上,赠予方可上传自己的闲置品;接收方用红花拍下物品后,等待快递送上门即可;赠予方可收到接收方发来的感谢视频;赠予方成功送出物品后,可获得长期有效的积分“小红花”,可兑换自己心仪的物品;领取平台合作商家提供的低价好物。其中最大特点就是作虚拟货币的小红花并不与法币挂钩,且物品赠送后获得精神满足大大留住了用户。
系统循环图,[2,517,272,0,%22%25E4%25BA%25AB%25E7%2589%25A9%25E8%25AF%25B4%25E5%25B9%25B3%25E5%258F%25B0%22,5],[4,818,190,0,%22%25E4%25B9%25B0%25E5%25AE%25B6%22,0],[5,782,438,0,%22%25E5%258D%2596%25E5%25AE%25B6%22,0],[8,165,132,0,%22%25E5%25BF%25AB%25E9%2580%2592%25E5%2585%25AC%25E5%258F%25B8%22,5],[9,168,413,0,%22%25E7%2594%25B5%25E5%2595%2586%25E5%25B9%25B3%25E5%258F%25B0%22,5]],[[1,2,130,1,0],[2,4,42,1,0],[2,5,16,1,0],[4,5,6,1,0],[5,4,-25,1,0],[2,1,94,1,0],[1,8,-21,1,0],[8,1,-30,1,0],[1,9,45,1,0],[9,1,9,1,0],[5,2,51,1,0],[4,2,-106,1,0]],[[639,269,%22%25E5%2595%2586%25E5%2593%2581%25E5%2588%2597%25E8%25A1%25A8%250A%25E8%258A%25B1%25E5%259B%25AD%25E8%25AE%25A8%25E8%25AE%25BA%250A%25E7%2588%25B1%25E5%25BF%2583%25E9%2580%2581%25E4%25B9%25A6%22],[904,312,%22%25E7%25A7%2581%25E8%2581%258A%25E3%2580%2581%25E5%2585%25B3%25E6%25B3%25A8%22],[402,196,%22%25E5%25AE%25A1%25E6%25A0%25B8%22],[407,336,%22%25E7%2594%25A8%25E6%2588%25B7%25E6%2595%25B0%25E6%258D%25AE%22],[161,242,%22%25E5%25BF%25AB%25E9%2580%2592%25E5%2590%2588%25E4%25BD%259C%22],[188,340,%22%25E5%2595%2586%25E4%25B8%259A%25E5%2590%2588%25E4%25BD%259C%22],[668,129,%22%25E4%25B9%25B0%25E5%258D%2596%25E5%2595%2586%25E5%2593%2581%25E3%2580%2581%25E8%25AF%2584%25E4%25BB%25B7%22],[603,431,%22%25E4%25B9%25B0%25E5%258D%2596%25E5%2595%2586%25E5%2593%2581%25E3%2580%2581%25E8%25AF%2584%25E4%25BB%25B7%22]],9%5D]享物说系统循环图链接在此
根据系统循环图可以发现,享物说平台主要逻辑就是用户之间在平台上“买卖”二手(也可能全新)物品,只是这个平台用小红花作为货币进行交易,小红花不能换成通用货币。整个平台围绕核心交互满足用户需求,提供价值,主要与快递公司和电商平台合作以维持平台的运行。
本人作品的核心交互_Deal校园二手交易平台,[2,382,339,1,%22Deal%25E5%259B%25A2%25E9%2598%259F%22,5],[4,886,261,0,%22%25E4%25B8%25AA%25E4%25BA%25BA%25E7%2594%25A8%25E6%2588%25B7%22,0],[5,884,487,0,%22%25E5%2595%2586%25E5%25AE%25B6%25E7%2594%25A8%25E6%2588%25B7%22,0],[6,186,70,0,%22%25E8%258F%259C%25E9%25B8%259F%22,0],[7,149,255,0,%22%25E5%25AD%25A6%25E6%25A0%25A1%22,0],[8,227,459,0,%22%25E7%2594%25B5%25E5%2595%2586%25E5%25B9%25B3%25E5%258F%25B0%22,0]],[[2,1,86,1,0],[1,2,73,1,0],[1,4,54,1,0],[4,5,7,1,0],[5,1,50,1,0],[2,6,-37,1,0],[2,7,-19,1,0],[2,8,-18,1,0],[6,2,12,1,0],[8,2,-20,1,0],[4,7,-235,1,0]],[[703,241,%22%25E4%25B9%25B0%25E5%258D%2596%25E3%2580%2581%25E7%25A7%259F%25E8%25B5%2581%25E3%2580%2581%25E6%259B%25B4%25E6%258D%25A2%25E3%2580%2581%25E6%258D%2590%25E8%25B5%25A0%250A%25E8%2581%258A%25E5%25A4%25A9%25E7%25A4%25BE%25E5%258C%25BA%22],[767,474,%22%25E5%2585%25A5%25E9%25A9%25BB%22],[887,362,%22%25E4%25BA%25A4%25E6%2598%2593%25E3%2580%2581%25E8%25AF%2584%25E4%25BB%25B7%22],[494,240,%22%25E5%25AE%25A1%25E6%25A0%25B8%22],[504,450,%22%25E7%2594%25A8%25E6%2588%25B7%25E6%2595%25B0%25E6%258D%25AE%22],[341,179,%22%25E5%25BF%25AB%25E9%2580%2592%25E5%2590%2588%25E4%25BD%259C%22],[349,464,%22%25E5%2595%2586%25E4%25B8%259A%25E5%2590%2588%25E4%25BD%259C%22],[289,273,%22%25E5%2585%25A5%25E9%25A9%25BB%22],[604,66,%22%25E5%25AD%25A6%25E7%2594%259F%25E6%2595%25B0%25E9%2587%258F%25E5%25A2%259E%25E5%258A%25A0%22]],8%5D]Deal校园二手交易平台系统循环图链接
根据系统循环图可以发现,Deal提供买卖、租赁、更换、捐赠和聊天社区的价值单元,为个人用户和商家用户提供服务和工具,而维护运营平台的的Deal团队主要是与菜鸟、电商平台和校方三方面进行合作,入驻学校为校园师生提供服务,也给学校增加了价值,这样形成了一个良好的系统循环。
对比总结综上所述,享物说平台和Deal二手平台都是围绕二手市场而展开,享物说以小红花作为虚拟货币且不与法币挂钩是平台最大的特点,而Deal是以校园版的物品租赁、更换最为最大亮点,二者存在一定的相似,却又各具特点。在用户群体方面就展现了一定的差异,享物说集中于18-30岁年轻人,男性居多,而Deal是校园师生和职工居多,面对不同的用户群体,所提供的价值服务就有所不同,这也是二者产生差异的根本原因。