1、
作者：Helm, Clive; Jones, Richard
题目：Extending the value chain - A conceptual framework for managing the governance of co-created brand equity
来源：Journal of Brand Management, Volume 17, Number 8, 16 July 2010 , pp. 579-589(11)
参考网址：http://www.ingentaconnect.com/co ... 7/00000008/art00005

2、
作者：Hsuan Mikkola, Juliana; SkjØtt-Larsen, Tage.
题目：Supply-chain integration: implications for mass customization, modularization and postponement strategies.
来源：Production Planning and Control, Volume 15, Number 4, Number 4/June 2004 , pp. 352-361(10)
参考网址：http://www.ingentaconnect.com/co ... 5/00000004/art00002

3、
作者：Ron Sanchez.
题目：Modular architectures, knowledge assets and organisational learning: new management processes for product creation.
来源：International Journal of Technology Management,Volume 19, Number 6 / 2000.610 - 629  
参考网址：http://inderscience.metapress.co ... nt&backto=issue,7,9;journal,103,132;linkingpublicationresults,1:110891,1