BUDWEISER SUPREME
Pr & Social PROMOTION PLAN
RTB LAYER
UP GRATD URDINNING EXPERIENCE
GREAT FOOD GREAT BEER
SINGLE MALT
STRATEGY
Social Topics
PR Event
Campaign
KOL
BUDSUPREME
SINGLE MALT TEASER TOPICSSUPREME RELAUNCH TOPICSFOOD BUNDLE TOPICSSINGLE MALT DAYSERIES VIDEOS…
TEASER EVENT6 CITIES PR EVENTFestival: SINGLE malt day…
single malt teaser campaign6 CITIES engage campaign
谢霆锋&《十二道锋味》名厨、名人（6个城市）美食达人直播达人…