【作者(必填)】Mahajan and Muller

【文题(必填)】Innovation diffusion and new product growth models in marketing

【年份(必填)】1979

【全文链接或数据库名称(选填)】http://www.jstor.org/discover/10 ... &sid=47698765673157

【作者(必填)】David C. Schmitlein and Vijay Mahajan

【文题(必填)】Maximum likelihood estimation for an innovation diffusion model of new product acceptance

【年份(必填)】1982

【全文链接或数据库名称(选填)】http://www.jstor.org/discover/10 ... ;sid=47698765744447