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Over the last few decades, the culture and creative industries have become a major
economic force. The creative industries, a complex of eleven economic sectors,   
aroused a lot of attention in 2006 due to its surprisingly high turnover and growth
figures. The culture and creative industries subsequently gained a new importance
on the political agenda – in the Lisbon process for the strengthening of economic
growth in Europe as well as in the UNESCO Convention on Cultural Diversity, which
was ratified by Germany in February 2007. At the beginning of the German EU
Presidency in 2007, the German Federal Government placed the issue of culture and
creative industries on the agenda of the informal meeting of the European Ministers
of Culture in Berlin.

n Germany the creative industries achieved a gross value added of EUR 58 bil-
lion in 2004. This equals a share of 2.6% in the Gross Domestic Product. In 2004   
turnovers grew by 4.4% compared to the previous year; this is three times higher
than the overall growth rate of all economic sectors in Germany, as was stated at the
Annual Culture Industries Conference in October 2006.

In November 2006, the report “Economy of Culture in Europe”, commissioned by
the EU Commission, was presented. According to this report, the gross value added
of the creative industries in Europe amounted to 2.6% of the GDP in 2003. This
corresponds to a turnover of about EUR 654 billion in 2003. From 2002 to 2004,
employment grew by 1.85%, while total employment across the EU decreased.   
Therefore the creative industries are one of the driving forces of the European   
economy, with a potential to contribute significantly towards reaching the goal of
the Lisbon Agenda to make Europe “the most competitive and dynamic knowledge-
based economy in the world capable of sustainable economic growth with more and
better jobs and greater social cohesion.”

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