Unit Ten
Agency
Case analysis
You : from MaoFeng Tea CompanyCompany development: The company try to export the tea to Thailand for the first timeProblem : we have no knowledge of the conditions and markets in Thailand.Do they like drinking tea?Do they like green tea or black tea?What prices can they bear?How to solve the problem ?what can we do?
Suggestion
We can resort to the agentFamiliar with the local conditions and marketsIn fact, many transactions are through agencies