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2013-07-20
战略管理的经典教材,现在国内用的较多的是第八版。
第九版信息如下:
Michael A. Hitt, R. Duane Ireland and Robert E.Hoskisson, "Strategic Management: Concepts: Competitiveness andGlobalization"
So th-Wes ern Coll ge Pub | 2010 | ISBN:0538753099 | 448 pages | PDF | 13,4 MB
Introduce strategic management concepts using themarket-leading text that sets the standard for the most complete, relevantpresentation. Written by highly respected experts and prestigious scholars,Hitt/Ireland/Hoskisson's STRATEGIC MANAGEMENT: COMPETITIVENESS ANDGLOBALIZATION, CONCEPTS, 9E provides an intellectually rich, yet thoroughlypractical, analysis of strategic management concepts today. This unique text isthe only one to integrate the classic industrial organization model with aresource-based view of the firm to give readers a complete understanding of howtoday's businesses use strategic management to establish sustained competitiveadvantage. The authors present cutting-edge research and strategic managementtrends within a strong global focus, using memorable examples from more than 600companies. A wealth of learning features, CengageNOW online tools, and anelectronic business library further help you prepare students to face the broadrange of issues confronting mangers today.

第八版信息如下:
Michael A. Hitt, R. Duane Ireland and Robert E.Hoskisson, "Strategic Management: Competitiveness and Globalization,Concepts and Cases"
South-Western | 2008 | ISBN: 0324655592 | 760pages | PDF | 14,2 MB
作者:Michael A. Hitt(美国Texas A&M University);R. Duane Ireland(美国
Texas A&M University
Robert E. Hoskisson  (美国Arizona State University
STRATEGIC MANAGEMENT: COMPETITIVENESS ANDGLOBALIZATION, CONCEPTS AND CASES Eighth Edition, is a comprehensive StrategicManagement text that combines impeccable scholarship; cutting-edge research; asophisticated and practical global focus; and the most thorough, up-to-date,and relevant business examples and cases available. Now, this seminal businesstext is enhanced by the addition of powerful new media and technologyresources, including an updated video program, CengageNOW online teachingtools, and the Business and Company Resource Center (BCRC)--a completeelectronic business library. The highly respected authors, all active teachersand experts in the strategic management field, use a unique model that blendsclassic industrial organization with a resource-based view of the firm toexplain how real-world businesses use strategic management to build a sustainedcompetitive advantage. The text includes current and relevant examples toprovide context for key concepts, outstanding figures and models to illustratekey points, and a case study section containing engaging and exemplary casesthat cover a broad range of critical issues confronting mangers today

Strategic management.zip
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本附件包括:

  • Strategic management 8e.pdf
  • Strategic Management 9e.pdf



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2013-7-20 21:19:49
考!~
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2013-7-20 23:29:39
good
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2013-7-21 06:31:08
感谢楼主分享
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2013-8-8 19:05:45
好资料,抽空看
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2013-8-31 16:25:00
英文还是中文。。。。。
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