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2014-01-26
悬赏 100 个论坛币 未解决
【注】各位亲,设置了价格没有贴出免费附件,我没有看到那个东西,不购买。前面设置了价格,没有贴出的不作数。(之前求助有些人随便贴点东西设置个价格,改个名字就让我买,错了几次,希望理解,真心求助,童叟无欺)谢谢帮忙了。

Attitudes towards the concept of luxury: Anexploratory analysis
要PDF版的,谢谢100币


journal of brand management 每篇40币(https://bbs.pinggu.org/thread-2867826-1-1.html麻烦去这个帖子贴附件标价格,我会设为最佳答案多出的部分贴个附件,谢谢。)
1、Consuming luxury brands: the relevance of the rarity principleI Phau, G Prendergast - The Journal of Brand Management, 2000

2、The anatomy of the luxury fashion brandAM Fionda, CM Moore - Journal of Brand Management

3、Measuring perceived brand luxury: an evaluation of the BLI scaleG Christodoulides, N Michaelidou… - Journal of Brand Managemen

4、Managing luxury brandsJN Kapferer - Journal of brand management, 1997

5、Why are we seduced by luxury brands?JN Kapferer - Journal of Brand Management, 1998

6、Is luxury compatible with sustainability? Luxury consumers' viewpoint.[size=1.5em]
7、The specificity of luxury management: Turning marketing upside down.[size=1.5em]

8、Do consumers perceive three levels of luxury? A comparison of accessible, intermediate and inaccessible luxury brands.[size=1.5em]


9、Unleashing the power of luxury: Antecedents of luxury brand perception and effects onluxury brand strength.[size=1.5em]


10、Managing brands in times of economic downturn: How do luxury brands fare?

11、Luxury consumption in the trade-off between genuine and counterfeit goods: What are the consumers' underlying motives and value-based drivers?12、The impact of step-down line extension on consumer-brand relationships: A risky strategy forluxury brands
13、Why the devil wears Prada: Consumers' purchase motives for luxuries.



14、Consumer perspectives of cultural branding: The case of Burberry in Taiwan.

15、Luxury
and counterfeiting: Issues, challenges and prospects.


16、Does counterfeiting affect luxury customer-based brand equity?


17、Sustainable brand-based innovation: The role of corporate brands in driving sustainable innovation.


18、Meta-luxury: Brands and the culture of excellence / Luxury strategy in action.




elsevier数据库(80币)
Aggregate health care expenditures and national income: Is health care a luxury good?
  • University of Newcastle upon Tyne, Newcastle upon Tyne NE2 4HH, UK
  • University of Aberdeen, Aberdeen AB9 1FX, UK










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2014-1-26 16:07:08
没有pdf,只看到网页版
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2014-1-26 16:54:09
shizairenwei 发表于 2014-1-26 16:07
没有pdf,只看到网页版
谢谢网页版的我也看见了,您看下后面这些文章能帮我下载一下吗?我们学校从2010年开始就没有买了,journal of brand management还有一篇是elsevier上的麻烦了
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2014-1-26 19:22:45
请查收前三篇~~若需要后面的请留言
附件列表

3.pdf

大小:121.86 KB

只需: 40 个论坛币  马上下载

Measuring perceived brand luxury: an evaluation of the BLI scale

2.pdf

大小:191.25 KB

只需: 40 个论坛币  马上下载

The anatomy of the luxury fashion brand

1.pdf

大小:236.35 KB

只需: 40 个论坛币  马上下载

Consuming luxury brands: the relevance of the rarity principle

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2014-1-26 19:24:10
https://bbs.pinggu.org/thread-2879044-1-1.html
这个求助的文献已在原帖回复
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2014-1-26 19:32:52
请查收~Aggregate health care expenditures and national income: Is health care a luxury good?
附件列表

Aggregate health care expenditures and national income Is health care a luxury good..pdf

大小:1.57 MB

只需: 80 个论坛币  马上下载

Aggregate health care expenditures and national income: Is health care a luxury good?

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