@@樊晏宇@@ 发表于 2014-2-18 10:32 
我更拥护 打造服务营销 但我也找不出合适的 论据 谁能帮忙 求帮助
"我更拥护 打造服务营销"--I actually don't know what you "want". Seems that you are advocate of service marketing. Frankly speaking, there is no doubt that service marketing is critical issue to be concerned by any organizations when formulating their marketing activities. Well, go back to your topic. I don't think it is an arguable topic. Lots of research materials are available online. As said, service marketing itself is something you have to learn if you want know more about marketing trend today. Some of key concerns regarding service marketing are listed for your ref: 7P of marketing mix, service gap, consumer experience, marketing communication...