This is a hot topic.
Each stakeholder is going to be excited, especially at the moment, he or she felt being hurt.
Customer is the most vulnerable part in this game.
Sales agent in the middle.
Does this give them right to do something?
The question arouse another hot question, the current business environment. Is it healthy? Is it being improved? Is there a guideline? Who hold the final responsibility for it?
I wish everyone happy. However, life is not a Disney World. 
Take care.