Contents
INTRODUCTION.........................................................................................................1
Report Coverage ....................................................................................................................................................1
Executive Summary ..............................................................................................................................................1
Glossary....................................................................................................................................................................2
Relevant Access Asia Reports .............................................................................................................................3
Free Online Newsletter & Editorials .................................................................................................................3
1 CHINA’S WHITE GOODS MARKET....................................................................4
1.1 Overview....................................................................................................................................................4
1.2 China’s Total Non-food Market...................................................................................................................5
Important Notice: Inconsistencies in Definitions of Retail Sales Data From The National Bureau of
Statistics................................................................................................................................................................5
1.2.1 Total Non-food Market: Food and Non-food Sales .............................................................................7
Table 1.1 TOTAL CURRENT VALUE RETAIL SALES BY FOOD AND NON-FOOD, 1999-
2005 ............................................................................................................................................................7
1.2.2 Total Non-food Market: Food/Non-food Sales Split ...........................................................................7
Table 1.2 % BREAKDOWN OF RETAIL SALES BY FOOD AND NON-FOOD, 1999-2005 ..7
1.2.3 Total Non-food Market: Urban and Rural Split ...................................................................................8
Table 1.3 TOTAL CURRENT VALUE RETAIL SALES BY FOOD AND NON-FOOD, 1999-
2005 ............................................................................................................................................................8
1.2.4 Total Non-food Market: Total Value Trends........................................................................................8
Table 1.4 CURRENT VALUE OF TOTAL RETAIL NON-FOOD SALES BY MAJOR
PRODUCT CATEGORY, 1999-2005...............................................................................................................9
1.2.5 Total Non-food Market: Urban Value Trends....................................................................................10
Table 1.5 URBAN RETAIL NON-FOOD SALES CURRENT VALUE BY MAJOR
PRODUCT CATEGORY, 1999-2005............................................................................................................10
1.2.6 Total Non-food Market: Rural Value Trends......................................................................................11
Table 1.6 VALUE OF RURAL RETAIL NON-FOOD SALES CURRENT VALUE BY
MAJOR PRODUCT CATEGORY, 1999-2005...........................................................................................11
1.3 Total White Goods Market ........................................................................................................................12
1.3.1 Total White Goods Market: Total Consumer Market Size ...............................................................12
Table 1.7 TOTAL VOLUME & CURRENT RETAIL VALUE CONSUMPTION OF AND
EXPENDITURE ON WHITE GOODS, 1999-2005 ...................................................................................12
Table 1.8 TOTAL VOLUME & CURRENT VALUE RETAIL MARKET FOR WHITE
GOODS, 1999-2005............................................................................................................................................12

Table 1.9 TOTAL VOLUME & CURRENT VALUE RETAIL MARKET FOR WHITE
GOODS AS % OF TOTAL VOLUME & CURRENT RETAIL VALUE CONSUMPTION OF
AND EXPENDITURE ON WHITE GOODS, 1999-2005........................................................................13
1.3.4 Total White Goods Market: Non-food Market Significance............................................................13
Table 1.10 WHITE GOODS RETAIL SALES AS A % OF TOTAL RETAIL NON-FOOD
SALES , 1999-2005..............................................................................................................................................13
1.4 Sector Breakdown........................................................................................................................................14
1.4.1 Sector Breakdown: Sector Values.........................................................................................................14
Table 1.11 CURRENT VALUE RETAIL SALES OF WHITE GOODS BY SECTOR, 1999-
2005 ....................................................................................................................................................15
1.4.2 Sector Breakdown: Value Sector Shares .............................................................................................16
Table 1.12 % BREAKDOWN OF CURRENT VALUE RETAIL SALES OF WHITE
GOODS BY SECTOR, 1999-2005..................................................................................................................16
1.4.3 Sector Breakdown: Value Growth Rates .............................................................................................16
Table 1.13 % ANNUAL GROWTH FOR CURRENT VALUE RETAIL SALES OF WHITE
GOODS BY SECTOR, 1999-2005..................................................................................................................16
1.4.4 Sector Breakdown: Sector Volumes .....................................................................................................17
Table 1.14 RETAIL MARKET VOLUME SALES OF WHITE GOODS BY SECTOR, 1999-
2005 ....................................................................................................................................................17
1.4.5 Sector Breakdown: Volume Sector Shares..........................................................................................17
Table 1.15 % BREAKDOWN OF RETAIL SALES OF WHITE GOODS VOLUME SALES
BY SECTOR, 1999-2005...................................................................................................................................17
1.4.6 Sector Breakdown: Volume Growth Rates .........................................................................................18
Table 1.16 % ANNUAL GROWTH FOR VOLUME RETAIL SALES OF WHITE GOODS
BY SECTOR, 1999-2005...................................................................................................................................18
1.5 Urban & Rural Sales of White Goods in China....................................................................................19
1.5.1 Urban & Rural Market: Total Sales ......................................................................................................19
Table 1.17 THE RETAIL MARKET FOR WHITE GOODS BY URBAN & RURAL SALES
IN CHINA, 1999-2005.......................................................................................................................................19
1.5.2 Urban & Rural Market: Growth Rates .................................................................................................19
Table 1.18 % GROWTH OF THE RETAIL MARKET FOR WHITE GOODS BY URBAN
& RURAL MARKETS IN CHINA, 2000-2005...........................................................................................19
1.6 Regional Markets .........................................................................................................................................20
1.6.1 Regional Markets: Regional Value.......................................................................................................20
Table 1.19 RETAIL WHITE GOODS CURRENT VALUE SALES BY PROVINCE, 2000-
2005 ....................................................................................................................................................20
1.6.2 Regional Markets: Regional Value Shares & Growth.......................................................................21
Table 1.20 % BREAKDOWN & PERIOD MARKET GROWTH OF VALUE RETAIL
WHITE GOODS SALES BY PROVINCE, 2005 .......................................................................................21
1.6.3 Regional Markets: Per Capita Values ..................................................................................................22
Table 1.21 PER CAPITA RETAIL WHITE GOODS SALES CURRENT VALUES BY
PROVINCE, 1999-2005....................................................................................................................................22
1.6.4 Regional Markets: Regional Volume ...................................................................................................23

Table 1.22 RETAIL WHITE GOODS CURRENT VOLUME SALES BY PROVINCE, 1999-
2005 ....................................................................................................................................................23
1.6.5 Regional Markets: Regional Volume Shares & Growth...................................................................24
Table 1.23 % BREAKDOWN & PERIOD MARKET GROWTH OF VOLUME RETAIL
WHITE GOODS SALES BY PROVINCE, 2005 .......................................................................................24
1.6.6 Regional Markets: Per Capita Volumes...............................................................................................25
Table 1.24 PER CAPITA RETAIL WHITE GOODS SALES CURRENT VOLUMES BY
PROVINCE, 1999-2005....................................................................................................................................25
1.7 Market Parameters......................................................................................................................................26
1.7.1 Market Parameters: Home Ownership .................................................................................................26
1.7.2 Market Parameters: Per Capita Living Space .....................................................................................28
Table 1.25 PER CAPITA AVERAGE FLOOR SPACE PER RURAL & URBAN
HOUSEHOLD IN CHINA BY PROVINCE, 2004.....................................................................................28
1.7.3 Market Parameters: Total Residential Floor Space............................................................................29
Table 1.26 TOTAL FLOOR SPACE OF RESIDENTIAL BUILDINGS BY PROVINCE,
2000 ....................................................................................................................................................29
1.7.4 Market Parameters: Total Residential Floor Space............................................................................30
Table 1.27 TOTAL LIVING SPACE OF RESIDENTIAL BUILDINGS BY PROVINCE,
2000 ....................................................................................................................................................30
1.8 Market Shares...............................................................................................................................................31
1.8.1 Market Shares: Total Market Shares ....................................................................................................31
Table 1.28 LEADING 20 MANUFACTURERS TOTAL WHITE GOODS MARKET
SHARES BY REVENUE, 2004........................................................................................................................31
1.8.2 Market Shares: Washing Machine Sector............................................................................................31
Table 1.29 LEADING WASHING MACHINE MANUFACTURERS MARKET SHARES
BY REVENUE, 2003/2004...............................................................................................................................31
1.8.3 Market Shares: Refrigerator Sector ......................................................................................................32
Table 1.30 LEADING REFRIGERATOR MANUFACTURERS MARKET SHARES BY
REVENUE, 2003/2004.......................................................................................................................................32
1.8.4 Market Shares: Electric Fan Sector ......................................................................................................32
Table 1.31 LEADING ELECTRIC FAN MANUFACTURERS MARKET SHARES BY
REVENUE, 2003/2004.......................................................................................................................................32
1.8.5 Market Shares: Air Conditioner Sector................................................................................................33
Table 1.32 LEADING AIR CONDITIONER MANUFACTURERS MARKET SHARES BY
REVENUE, 2003/2004.......................................................................................................................................33
1.9 Prices ...............................................................................................................................................................34
1.9.1 Prices: Retail Price Indices.....................................................................................................................34
Table 1.33 RETAIL PRICE INDICES BY BROAD SECTOR, 1999-2005................................34
1.9.2 Prices: Average Unit Prices ...................................................................................................................35
Table 1.34 AVERAGE RETAIL PRICES OF WHITE GOODS, 1999-2005.............................35
1.9.3 Prices: Average Unit Price Growth ......................................................................................................35

Table 1.35 % ANNUAL GROWTH OF AVERAGE RETAIL PRICES OF WHITE GOODS,
1999-2005 ....................................................................................................................................................35
1.9.4 Prices: Average Regional Unit Prices ..................................................................................................36
Table 1.36 AVERAGE RETAIL PRICES OF WHITE GOODS BY PROVINCE, 1999-2005..
....................................................................................................................................................36
1.9.5 Prices: Average Regional Unit Price Growth .....................................................................................37
Table 1.37 % ANNUAL GROWTH OF AVERAGE RETAIL PRICES OF WHITE GOODS
BY PROVINCE, 1999-2005 ..............................................................................................................................37
1.9.6 Prices: Selected Product Prices .............................................................................................................38
Table 1.38 RETAIL PRICES OF SELECTED REFRIGERATORS & FREEZERS, 2003 ..38
Table 1.39 RETAIL PRICES OF SELECTED AIR CONDITIONERS, 2003 ..........................39
Table 1.40 RETAIL PRICES OF SELECTED WASHING MACHINES & DRYERS , 200340
Table 1.41 RETAIL PRICES OF SELECTED MICROWAVE OVENS , 2003 ........................41
Table 1.42 RETAIL PRICES OF SELECTED DISHWASHERS, 2003 .....................................42
Table 1.43 RETAIL PRICES OF SELECTED WATER DISPENSERS, 2003 .........................42
1.10 Outlook .........................................................................................................................................................43
1.10.1 Outlook: Forecast Trends.....................................................................................................................43
1.10.2 Outlook: Total Market Size .................................................................................................................43
Table 1.44 FORECAST VALUE MARKET FOR WHITE GOODS, 2006-2010.....................43
Table 1.45 FORECAST VOLUME MARKET FOR WHITE GOODS, 2006-2010.................44
1.10.3 Outlook: Sector Values.........................................................................................................................44
Table 1.46 FORECAST VOLUME & VALUE SALES OF WHITE GOODS BY SECTOR,
2006-2010 ....................................................................................................................................................45
Table 1.47 FORECAST % BREAKDOWN OF WHITE GOODS VOLUME & VALUE
SALES BY SECTOR, 2006-2010....................................................................................................................46
Table 1.48 FORECAST % ANNUAL VOLUME GROWTH OF WHITE GOODS SALES
BY SECTOR, 2006-2010...................................................................................................................................46
1.11 Current Issues.............................................................................................................................................47
1.11.1 Current Issues: Chemicals Legislation...............................................................................................47
Table 1.49 TOTAL CHEMICALS IMPORTS AND EXPORTS, 1998-2004.............................47
Table 1.50 DESCRIPTION OF AIR POLLUTION PROBLEM AREAS ..................................49
Table 1.51 PRIORITY CONCERNS RELATED TO CHEMICAL POLLUTION.................50
Table 1.52 GOVERNMENT DEPARTMENTS AND THEIR RESPONS IBILITIES ............65
Table 1.53 AN OVERVIEW OF AVAILABLE CHEMICALS INFORMATION...................72
Table 1.54 LOCATION OF NATIONAL CHEMICALS DATA...................................................73
1.11.2 Current Issues: Housing Legislation ..................................................................................................75
1.11.3 Current Issues: The Growth of New Fully-Furnished Apartments...............................................76

1.11.4 Current Issues: Home Cleaning Services ..........................................................................................77
1.11.5 Current Issues: Effects of WTO Entry ...............................................................................................77
1.11.6 Current Issues: Increasing Competition in the Market....................................................................78
1.11.7 Current Issues: Instalment Retailing ..................................................................................................78
2 SELLING TO THE CONSUMER........................................................................ 79
2.1 The Chinese Consumer...............................................................................................................................79
2.1.1 The Chinese Consumer: Overview.......................................................................................................79
2.1.2 The Chinese Consumer: Effects of Political Change.........................................................................80
2.1.3 The Chinese Consumer: Responses to Economic Change ...............................................................81
2.1.4 The Chinese Consumer: Urban Profile ................................................................................................82
Table 2.1 URBAN HOUSEHOLD OWNERSHIP OF MAJOR DURABLE CONSUMER
GOODS, 1999-2004............................................................................................................................................82
2.2.5 Consumers: Rural Consumer Profile ....................................................................................................83
Table 2.2 RURAL HOUSEHOLD OWNERSHIP OF MAJOR DURABLE CONSUMER
GOODS, 1999-2004............................................................................................................................................84
2.3 Key Sales Periods .........................................................................................................................................85
2.3.1 Key Sales Periods: Overview................................................................................................................85
Table 2.3 ANNUAL NATIONAL HOLIDAYS .....................................................................................85
2.3.2 Key Sales Periods: Chinese New Year ................................................................................................85
2.3.3 Seasonal Retail Trends: National Day .................................................................................................86
2.3.4 Seasonal Retail Trends: Christmas .......................................................................................................87
2.3.5 Seasonal Retail Trends: May Holiday..................................................................................................87
2.3.6 Seasonal Retail Trends: Children’s Day ..............................................................................................87
2.3.7 Seasonal Retail Trends: Other National Holidays & Festivals ........................................................88
2.3.8 Seasonal Retail Trends: Seasonality & Climate .................................................................................88
2.4 Wholesale Distributors of White Goods ................................................................................................. 89
Table 2.4 LEADING WHOLESALERS OF WHITE GOODS, 2004..............................................89
2.5 Retail Distribution of White Goods ..........................................................................................................90
Table 2.5 PERCENTAGE OF WHITE GOODS SALES BY RETAIL OUTLET TYPE, 1997-
2003 .........................................................................................................................................................91
3 SOURCES OF SUPPLY...................................................................................... 92
3.1 Manufacturing Industry .............................................................................................................................92
3.1.1 Manufacturing Industry: Consolidation in the White Goods Market Expected............................92
3.1.2 Manufacturing Industry: The Fight for Retail Space.........................................................................93
3.1.3 Manufacturing Industry: Broad Electronics Market Profit Drop.....................................................94
3.2 Laundry Machine Industry.......................................................................................................................95
3.2.1 Laundry Machine Industry: Industry Manufacturers & Revenue....................................................95
Table 3.1 TOTAL NUMBER OF LAUNDRY MACHINE MANUFACTURERS AGAINST
INDUSTRY REVENUES, 1995-2004.............................................................................................................95
3.2.2 Laundry Machine Industry: Industry Revenue & Profit ...................................................................95

Table 3.2 LAUNDRY MACHINE INSUTRY REVENUE & PROFIT COMPARED, 1995-
2004 .........................................................................................................................................................95
3.2.3 Laundry Machine Industry: Regional Output Volume ......................................................................96
Table 3.3 REGIONAL STATISTICS OF CHINA’S LEADING LAUNDRY MACHINE
MANUFACTURERS, 2004..............................................................................................................................96
3.3 Key Laundry Machine Manufacturers ...................................................................................................97
3.3.1 Key Laundry Machine Manufacturers: Key Statistics ......................................................................97
Table 3.4 SUMMARY STATISTICS OF CHINA’S LEADING LAUNDRY MACHINE
MANUFACTURERS, 2003..............................................................................................................................97
Table 3.5 SUMMARY STATISTICS OF CHINA’S LEADING LAUNDRY MACHINE
MANUFACTURERS, 2004..............................................................................................................................97
3.3.2 Key Laundry Machine Manufacturers: Industry Revenue Shares...................................................98
Table 3.6 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’ % SHARE OF
INDUSTRY REVENUES, 2003.......................................................................................................................98
Table 3.7 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’ % SHARE OF
INDUSTRY REVENUES, 2004.......................................................................................................................98
3.3.3 Key Laundry Machine Manufacturers: Industry Profit Shares ........................................................99
Table 3.8 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’ % SHARE OF
INDUSTRY PROFITS, 2003...........................................................................................................................99
Table 3.9 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’ % SHARE OF
INDUSTRY PROFITS, 2004...........................................................................................................................99
3.3.4 Key Laundry Machine Manufacturers: Profitability........................................................................100
Table 3.10 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’
PROFITABILITY, 2003.................................................................................................................................100
Table 3.11 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’
PROFITABILITY, 2004.................................................................................................................................100
3.3.5 Key Laundry Machine Manufacturers: Revenue Per Employee ...................................................101
Table 3.12 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’ AVERAGE
REVENUES PER EMPLOYEE, 2003.........................................................................................................101
Table 3.13 CHINA’S LEADING LAUNDRY MACHINE MANUFACTURERS’ AVERAGE
REVENUES PER EMPLOYEE, 2004.........................................................................................................101
3.4 Refrigerator & Freezer Industry............................................................................................................102
3.4.1 Refrigerator & Freezer Industry: Industry Manufacturers & Revenue.........................................102
Table 3.14 TOTAL NUMBER OF REFRIGERATOR & FREEZER MANUFACTURERS
AGAINST INDUSTRY REVENUES, 1995-2004.....................................................................................102
3.4.2 Refrigerator & Freezer Industry: Industry Revenue & Profit ........................................................102
Table 3.15 REFRIGERATOR & FREEZER INSUTRY REVENUE & PROFIT
COMPARED, 1995-2004................................................................................................................................102
3.4.3 Refrigerator & Freezer Industry: Regional Output Volume ...........................................................103
Table 3.16 REGIONAL STATISTICS OF CHINA’S LEADING REFRIGERATOR &
FREEZER MANUFACTURERS, 2004 ......................................................................................................103

3.5 Key Refrigerator & Freezer Manufacturers .......................................................................................104
3.5.1 Key Refrigerator & Freezer Manufacturers: Key Statistics ...........................................................104
Table 3.17 SUMMARY STATISTICS OF CHINA’S LEADING REFRIGERATOR &
FREEZER MANUFACTURERS, 2003 ......................................................................................................104
Table 3.18 SUMMARY STATISTICS OF CHINA’S LEADING REFRIGERATOR &
FREEZER MANUFACTURERS, 2004 ......................................................................................................104
3.5.2 Key Refrigerator & Freezer Manufacturers: Industry Revenue Shares........................................105
Table 3.19 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’ %
SHARE OF INDUSTRY REVENUES, 2003 .............................................................................................105
Table 3.20 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’ %
SHARE OF INDUSTRY REVENUES, 2004 .............................................................................................105
3.5.3 Key Refrigerator & Freezer Manufacturers: Industry Profit Shares .............................................106
Table 3.21 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’ %
SHARE OF INDUSTRY PROFITS, 2003..................................................................................................106
Table 3.22 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’ %
SHARE OF INDUSTRY PROFITS, 2004..................................................................................................106
3.5.4 Key Refrigerator & Freezer Manufacturers: Profitability...............................................................107
Table 3.23 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’
PROFITABILITY, 2003.................................................................................................................................107
Table 3.24 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’
PROFITABILITY, 2004.................................................................................................................................107
3.5.5 Key Refrigerator & Freezer Manufacturers: Revenue Per Employee ..........................................108
Table 3.25 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’
AVERAGE REVENUES PER EMPLOYEE, 2003 .................................................................................108
Table 3.26 CHINA’S LEADING REFRIGERATOR & FREEZER MANUFACTURERS’
AVERAGE REVENUES PER EMPLOYEE, 2004 .................................................................................108
3.6 Electric Fan Industry................................................................................................................................109
3.6.1 Electric Fan Industry: Industry Manufacturers & Revenue............................................................109
Table 3.27 TOTAL NUMBER OF ELECTRIC FAN MANUFACTURERS AGAINST
INDUSTRY REVENUES, 1995-2004...........................................................................................................109
3.6.2 Electric Fan Industry: Industry Revenue & Profit ...........................................................................109
Table 3.28 ELECTRIC FAN INSUTRY REVENUE & PROFIT COMPARED, 1995-2004.....
..................................................................................................................................................110
3.6.3 Electric Fan Industry: Regional Output Volume ..............................................................................110
Table 3.29 REGIONAL STATISTICS OF CHINA’S LEADING ELECTRIC FAN
MANUFACTURERS, 2004............................................................................................................................110
3.7 Key Electric Fan Manufacturers ............................................................................................................111
3.7.1 Key Electric Fan Manufacturers: Key Statistics...............................................................................111
Table 3.30 SUMMARY STATISTICS OF CHINA’S LEADING ELECTRIC FAN
MANUFACTURERS, 2003............................................................................................................................111

Table 3.31 SUMMARY STATISTICS OF CHINA’S LEADING ELECTRIC FAN
MANUFACTURERS, 2004............................................................................................................................111
3.7.2 Key Electric Fan Manufacturers: Industry Revenue Shares...........................................................112
Table 3.32 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’ % SHARE OF
INDUSTRY REVENUES, 2003.....................................................................................................................112
Table 3.33 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’ % SHARE OF
INDUSTRY REVENUES, 2004.....................................................................................................................112
3.7.3 Key Electric Fan Manufacturers: Industry Profit Shares ................................................................113
Table 3.34 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’ % SHARE OF
INDUSTRY PROFITS, 2003..........................................................................................................................113
Table 3.35 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’ % SHARE OF
INDUSTRY PROFITS, 2004..........................................................................................................................113
3.7.4 Key Electric Fan Manufacturers: Profitability..................................................................................114
Table 3.36 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’
PROFITABILITY, 2003.................................................................................................................................114
Table 3.37 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’
PROFITABILITY, 2004.................................................................................................................................114
3.7.5 Key Electric Fan Manufacturers: Revenue Per Employee .............................................................115
Table 3.38 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’ AVERAGE
REVENUES PER EMPLOYEE, 2003.........................................................................................................115
Table 3.39 CHINA’S LEADING ELECTRIC FAN MANUFACTURERS’ AVERAGE
REVENUES PER EMPLOYEE, 2004.........................................................................................................115
3.8 Air Conditioner Industry.........................................................................................................................116
3.8.1 Air Conditioner Industry: Industry Manufacturers & Revenue.....................................................116
Table 3.40 TOTAL NUMBER OF AIR CONDITIONER MANUFACTURERS AGAINST
INDUSTRY REVENUES, 1995-2004...........................................................................................................116
3.8.2 Air Conditioner Industry: Industry Revenue & Profit .....................................................................116
Table 3.41 AIR CONDITIONER INSUTRY REVENUE & PROFIT COMPARED, 1995-
2004 ..................................................................................................................................................116
3.8.3 Air Conditioner Industry: Regional Output Volume .......................................................................117
Table 3.42 REGIONAL STATISTICS OF CHINA’S LEADING AIR CONDITIONER
MANUFACTURERS, 2004............................................................................................................................117
3.9 Key Air Conditioner Manufacturers .....................................................................................................118
3.9.1 Key Air Conditioner Manufacturers: Key Statistics........................................................................118
Table 3.43 SUMMARY STATISTICS OF CHINA’S LEADING AIR CONDITIONER
MANUFACTURERS, 2003............................................................................................................................118
Table 3.44 SUMMARY STATISTICS OF CHINA’S LEADING AIR CONDITIONER
MANUFACTURERS, 2004............................................................................................................................118
3.9.2 Key Air Conditioner Manufacturers: Industry Revenue Shares....................................................119
Table 3.45 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’ % SHARE
OF INDUSTRY REVENUES, 2003..............................................................................................................119

Table 3.46 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’ % SHARE
OF INDUSTRY REVENUES, 2004..............................................................................................................119
3.9.3 Key Air Conditioner Manufacturers: Industry Profit Shares .........................................................120
Table 3.47 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’ % SHARE
OF INDUSTRY PROFITS, 2003...................................................................................................................120
Table 3.48 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’ % SHARE
OF INDUSTRY PROFITS, 2004...................................................................................................................120
3.9.4 Key Air Conditioner Manufacturers: Profitability...........................................................................121
Table 3.49 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’
PROFITABILITY, 2003.................................................................................................................................121
Table 3.50 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’
PROFITABILITY, 2004.................................................................................................................................121
3.9.5 Key Air Conditioner Manufacturers: Revenue Per Employee.......................................................122
Table 3.51 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’ AVERAGE
REVENUES PER EMPLOYEE, 2003.........................................................................................................122
Table 3.52 CHINA’S LEADING AIR CONDITIONER MANUFACTURERS’ AVERAGE
REVENUES PER EMPLOYEE, 2004.........................................................................................................122
3.10 Production..................................................................................................................................................123
Table 3.53 VOLUME PRODUCTION OUTPUT OF WHITE GOODS BY SECTOR, 1999-
2005 ..................................................................................................................................................123
Table 3.54 VALUE PRODUCTION OUTPUT OF WHITE GOODS BY SECTOR, 1999-
2005 ..................................................................................................................................................123
4 SWOT ANALYSIS ..............................................................................................124
4.1 Strengths.......................................................................................................................................................124
4.2 Weaknesses ..................................................................................................................................................124
4.3 Opportunities ..............................................................................................................................................125
4.4 Threats ..........................................................................................................................................................125
5 COMPANY PROFILES......................................................................................126
5.1 Airmate Electrical (Shenzhen) Co., Ltd. ...............................................................................................126
5.1.1 Airmate Electrical (Shenzhen): Company Details ...........................................................................126
5.1.2 Airmate Electrical (Shenzhen): Company Background..................................................................126
5.1.3 Airmate Electrical (Shenzhen): Financial Summary .......................................................................126
Table 5.1 AIRMATE ELECTRICAL (SHENZHEN) CO., LTD.: FINANCIAL RESULTS,
2001-2004 .......................................................................................................................................................126
5.2 Anhui BSA Cooling Appliances Co., Ltd. ............................................................................................127
5.2.1 Anhui BSA Cooling Appliances: Company Details ........................................................................127
5.2.2 Anhui BSA Cooling Appliances: Financial Summary ....................................................................127

Table 5.2 ANHUI BSA COOLING APPLIANCES CO., LTD.: FINANCIAL RESULTS, 2001-
2004 .......................................................................................................................................................127
5.3 Electrolux .....................................................................................................................................................128
5.3.1 Electrolux: Company Details ...............................................................................................................128
5.3.2 Electrolux: Company Background......................................................................................................128
5.3.3 Electrolux: China Operations...............................................................................................................129
5.3.4 Electrolux: Financial Results ...............................................................................................................130
Table 5.3 ELECTROLUX (CHINA) ELELCTRICAL APPLIANCE CO., LTD.: FINANCIAL
RESULTS, 2004 ................................................................................................................................................130
Table 5.4 ELECTROLUX: FINANCIAL RESULTS, 2001-2004...................................................130
5.4 Fujitsu General (Shanghai) Co., Ltd. ....................................................................................................131
5.4.1 Fujitsu General (Shanghai): Company Details .................................................................................131
5.4.2 Fujitsu General (Shanghai): Company Background........................................................................131
5.4.3 Fujitsu General (Shanghai): Financial Summary .............................................................................131
Table 5.5 FUJITSU GENERAL (SHANGHAI) CO., LTD.: FINANCIAL RESULTS, 2001-
2004 .......................................................................................................................................................131
Table 5.6 FUJITSU GENERAL: FINANCIAL RESULTS, 2001/02-2003/04.............................132
5.5 Guangdong Chigo Air Conditioner Co., Ltd.......................................................................................132
5.5.1 Guangdong Chigo Air Conditioner: Company Details ...................................................................132
5.5.2 Guangdong Chigo Air Conditioner: Company Background..........................................................132
5.5.3 Guangdong Chigo Air Conditioner: Financial Results ...................................................................133
Table 5.7 GUANGDONG CHIGO AIR CONDITIONER CO., LTD.: FINANCIAL
RESULTS, 2001-2004......................................................................................................................................134
5.6 Guangdong Kelon Electrical Holding Co., Ltd. ..................................................................................134
5.6.1 Guangdong Kelon Electrical Holding: Company Details ...............................................................134
5.6.2 Guangdong Kelon Electrical Holding: Company Background......................................................135
5.6.3 Guangdong Kelon Electrical Holding: Company Structure ...........................................................135
5.6.4 Guangdong Kelon Electrical Holding: Financial Results...............................................................137
Table 5.8 GUANGDONG KELON ELECTRICAL HOLDING: INANCIAL RESULTS, 2001-
2003 .......................................................................................................................................................137
5.6.5 Guangdong Kelon Electrical Holding: Future Strategies................................................................137
5.7 Guangdong Midea Group Co., Ltd. .......................................................................................................138
5.7.1 Guangdong Midea Group: Company Details ....................................................................................138
5.7.2 Guangdong Midea Group: Company Background ..........................................................................138
5.7.3 Guangdong Midea Group: Financial Results....................................................................................139
Table 5.9 GUANGDONG MIDEA GROUP: FINANCIAL RESULTS, 2002-2005 ..................140
Table 5.10 GUANGDONG MIDEA GROUP WUHU REFRIGERATION CO., LTD.:
FINANCIAL RESULTS, 2002/2003.............................................................................................................140
5.7.4 Company: Future Strategies.................................................................................................................140
5.8 Hai’er (Group) Co., Ltd. ...........................................................................................................................141
5.8.1 Hai’er: Company Details ......................................................................................................................141
5.8.2 Hai’er: Company Background.............................................................................................................141
5.8.3 Hai’er: Core Activities ..........................................................................................................................143
5.8.4 Hai’er: Broad Company Structure ......................................................................................................144

5.8.5 Hai’er: Logistics....................................................................................................................................144
5.8.6 Hai’er: Financial Results ......................................................................................................................145
Table 5.11 GUIZHOU HAI’ER ELECTRICAL APPLIANCE CO., LTD.: FINANCIAL
RESULTS, 2002-2004......................................................................................................................................145
Table 5.12 HEFEI HAI’ER WASHING MACHINE CO., LTD.: FINANCIAL RESULTS,
2004 ..................................................................................................................................................145
Table 5.13 SHUNDE HAI’ER ELECTRICAL APPLIANCE CO., LTD.: FINANCIAL
RESULTS, 2001-2004......................................................................................................................................146
Table 5.14 HAI’ER GROUP: FINANCIAL RESULTS, 2001-2004...........................................147
Table 5.15 HAI’ER REFRIGERATION COMPANY LTD.: FINANCIAL RESULTS, 2001-
2005 ..................................................................................................................................................147
5.8.7 Hai’er: Future Strategies......................................................................................................................147
5.9 Hefei Meiling Group Company ...............................................................................................................148
5.9.1 Hefei Meiling Group: Company Details ............................................................................................148
5.9.2 Hefei Meiling Group: Company Background...................................................................................148
5.9.3 Hefei Meiling Group: Financial Results............................................................................................149
Table 5.16 HEFEI MEILING GROUP CO., LTD.: FINANCIAL RESULTS, 2001-2004...150
Table 5.17 HEFEI MEILING CO., LTD.: FINANCIAL RESULTS, 2002-2005....................150
5.9.4 Hefei Meiling Group: Future Strategies.............................................................................................150
5.10 Hefei Rongshida (Royalstar) Group Co., Ltd. ..................................................................................151
5.10.1 Hefei Rongshida (Royalstar) Group: Company Details ...............................................................151
5.10.2 Hefei Rongshida (Royalstar) Group: Company Background ......................................................151
5.10.3 Hefei Rongshida (Royalstar) Group: Financial Summa ry............................................................151
Table 5.18 HEFEI RONGSHIDA (ROYALSTAR) GROUP CO., LTD.: FINANCIAL
RESULTS, 2001-2004......................................................................................................................................151
5.11 Henan Ancai Group................................................................................................................................152
5.11.1 Henan Ancai Group: Company Details ...........................................................................................152
5.11.2 Henan Ancai Group: Company Background..................................................................................152
5.11.3 Henan Ancai Group: Financial Results............................................................................................152
Table 5.19 HENAN ANCAI GROUP: FINANCIAL RESULTS, 2001-2005............................153
5.11.4 Henan Ancai Group: Future Strategies ............................................................................................153
5.12 Henan Xinfei Electric Appliance Co., Ltd. ........................................................................................154
5.12.1 Henan Xinfei Electric Appliance: Company Details .....................................................................154
5.12.2 Henan Xinfei Electric Appliance: Company Background............................................................154
5.12.3 Henan Xinfei Electric Appliance: Financial Results.....................................................................155
Table 5.20 HENAN XINFEI ELECTRIC APPLIANCE CO., LTD.: FINANCIAL
RESULTS, 2001-2004......................................................................................................................................155
5.13 Hisense Electric Co., Ltd. .......................................................................................................................156
5.13.1 Hisense Electric: Company Details ..................................................................................................156
5.13.2 Hisense Electric: Company Background.........................................................................................156
5.13.3 Hisense Electric: Financial Results ..................................................................................................157
Table 5.21 HISENSE GROUP CO., LTD.: FINANCIAL RESULTS, 2002-2005...................157

5.13.4 Hisense Electric: Future Strategies ...................................................................................................157
5.14 Hitachi .........................................................................................................................................................158
5.14.1 Hitachi: Company Details ..................................................................................................................158
5.14.2 Hitachi: Company Background.........................................................................................................158
5.14.3 Hitachi: China Operations..................................................................................................................158
5.14.4 Hitachi: Financial Results ..................................................................................................................161
Table 5.22 HITACHI: FINANCIAL RESULTS, 2001/02-2003/04..............................................162
Table 5.23 SHANGHAI HITACHI ELECTRICAL APPLIANCES CO., LTD.: FINANCIAL
RESULTS, 2001 ................................................................................................................................................162
Table 5.24 SHANGHAI HITACHI HOUSEHOLD APPLIANCES CO., LTD.: FINANCIAL
RESULTS, 2001 ................................................................................................................................................163
5.14.5 Hitachi: Future Strategies...................................................................................................................163
5.15 Huiyang Yuangao Electrical Appliance Co., Ltd.............................................................................163
5.15.1 Huiyang Yuangao Electrical Appliance: Company Details .........................................................163
5.15.2 Huiyang Yuangao Electrical Appliance: Financial Summary .....................................................163
Table 5.25 HUIYANG YUANGAO ELECTRICAL APPLIANCE CO., LTD.: FINANCIAL
RESULTS, 2001-2003......................................................................................................................................163
5.16 Jiangmen Jinling Household Appliances Co., Ltd...........................................................................164
5.16.1 Jiangmen Jinling Household Appliances: Company Details .......................................................164
5.16.2 Jiangmen Jinling Household Appliances: Company Background..............................................164
5.16.3 Jiangmen Jinling Household Appliances: Financial Summary ...................................................164
Table 5.26 JIANGMEN JINLING HOUSEHOLD APPLIANCES CO., LTD.: FINANCIAL
RESULTS, 2001/2002......................................................................................................................................164
5.17 Jiangsu Chunlan Refrigeration Equipment Co., Ltd. ....................................................................165
5.17.1 Jiangsu Chunlan Refrigeration Equipment: Company Details ....................................................165
5.17.2 Jiangsu Chunlan Refrigeration Equipment: Company Background...........................................165
5.17.3 Jiangsu Chunlan Refrigeration Equipment: Financial Summary ................................................165
Table 5.27 JIANGSU CHUNLAN REFRIGERATION EQUIPMENT CO., LTD.:
FINANCIAL RESULTS, 2002-2005.............................................................................................................166
5.18 Jingdezhen Huayi Electrical Appliance General Co.......................................................................167
5.18.1 Jingdezhen Huayi Electrical Appliance: Company Details ..........................................................167
5.18.2 Jingdezhen Huayi Electrical Appliance: Company Background ................................................167
5.18.3 Jingdezhen Huayi Compressor: Financial Results.........................................................................168
Table 5.28 JINGDEZHEN HUAYI COMPRESSOR: FINANCIAL RESULTS, 2002-2004168
5.19 Jinling Electric Appliance Co., Ltd. ....................................................................................................169
5.19.1 Jinling Electric Appliance: Company Details .................................................................................169
5.19.2 Jinling Electric Appliance: Company Background........................................................................169
5.19.3 Jinling Electric Appliance: Financial Summary .............................................................................169
Table 5.29 JINLING ELECTRIC APPLIANCE CO., LTD.: FINANCIAL RESULTS,
2001/2002 ..................................................................................................................................................169
5.20 Konka Group Co., Ltd. ...........................................................................................................................170
5.20.1 Konka: Company Details ...................................................................................................................170
5.20.2 Konka: Company Background..........................................................................................................170

5.20.3 Konka: Financial Results ...................................................................................................................171
Table 5.30 KONKA: FINANCIAL RESULTS, 2001-2003............................................................172
5.20.4 Konka: Future Strategies ....................................................................................................................172
5.21 LG Electronics ..........................................................................................................................................173
5.21.1 LG Electronics: Company Details ....................................................................................................173
5.21.2 LG Electronics: Company Background...........................................................................................173
5.21.3 LG Electronics: Financial Results ....................................................................................................176
Table 5.31 LG ELECTRONICS (TIANJIN) APPLIANCES CO., LTD.: FINANCIAL
RESULTS, 2001-2004......................................................................................................................................176
Table 5.32 LG ELECTRONICS: FINANCIAL RESULTS, 2001-2003.....................................176
5.22 Little Swan Co., Ltd. ...............................................................................................................................177
5.22.1 Little Swan Group: Company Details ..............................................................................................177
5.22.2 Little Swan Group: Company Background.....................................................................................177
5.22.3 Little Swan Group: Company Structure ..........................................................................................177
5.22.4 Little Swan Group: Recent Activities ..............................................................................................180
5.22.5 Little Swan Group: Financial Results ..............................................................................................181
Table 5.33 LITTLE SWAN GROUP: FINANCIAL RESULTS, 2001-2004............................181
Table 5.34 WUXI LITTLE SWAN CO., LTD.: FINANCIAL RESULTS, 2002-2005...........181
5.23 Matsushita..................................................................................................................................................182
5.23.1 Matsushita: Company Details ............................................................................................................182
5.23.2 Matsushita: Company Background ..................................................................................................183
5.23.3 Matsushita: China Activities..............................................................................................................184
Table 5.35 GUANGDONG MATSUSHITA (PANASONIC) ECOLOGY SYSTEMS CO.,
LTD.: FINANCIAL RESULTS, 2002..........................................................................................................184
Table 5.36 PANASONIC WANBAO (GUANGZHOU) AIR-CONDITIONER CO., LTD.:
FINANCIAL RESULTS, 2002.......................................................................................................................185
Table 5.37 MATSUSHITA-WANBAO (GUANGZHOU) COMPRESSOR CO., LTD.:
FINANCIAL RESULTS, 2001/2002.............................................................................................................185
Table 5.38 HANGZHOU PANASONIC HOME APPLIANCES CO., LTD.: FINANCIAL
RESULTS, 2001-2004......................................................................................................................................186
5.23.4 Matsushita: Financial Results............................................................................................................186
Table 5.39 MATSUSHITA: FINANCIAL RESULTS, 2000-2002...............................................186
5.24 Nanjing Panda Electronics Co., Ltd. ...................................................................................................187
5.24.1 Nanjing Panda Electronics: Company Details ................................................................................187
5.24.2 Nanjing Panda Electronics: Company Background.......................................................................187
5.24.3 Nanjing Panda Electronics: Key Joint Ventures ............................................................................188
Table 5.40 NANJING LG PANDA ELECTRICAL APPLIANCE CO., LTD.: FINANCIAL
RESULTS, 2001-2004......................................................................................................................................188
5.24.4 Nanjing Panda Electronics: Financial Results................................................................................190
Table 5.41 NANJING PANDA ELECTRONICS CO., LTD.: FINANCIAL RESULTS, 2002-
2005 ..................................................................................................................................................190
5.24.5 Nanjing Panda Electronics: Future Strategies ................................................................................190

5.25 Qingdao Aucma Group..........................................................................................................................191
5.25.1 Qingdao Aucma Group: Company Details .....................................................................................191
5.25.2 Qingdao Aucma Group: Company Background............................................................................191
5.25.3 Qingdao Aucma Group: Financial Results......................................................................................192
Table 5.42 QINGDAO AUCMA GROUP: FINANCIAL RESULTS, 2002-2005....................193
5.25.4 Qingdao Aucma Group: Future Strategies ......................................................................................193
5.26 Samsung .....................................................................................................................................................194
5.26.1 Samsung: Company Details ...............................................................................................................194
5.26.2 Samsung: Company Background......................................................................................................194
5.26.3 Samsung: China Operations...............................................................................................................195
5.26.4 Samsung: Financial Results...............................................................................................................196
Table 5.43 SAMSUNG: FINANCIAL RESULTS, 2001-2005......................................................196
Table 5.44 SAMSUNG SUZHOU ELECTRONIC CO., LTD.: FINANCIAL RESULTS,
2003/2004 ..................................................................................................................................................196
5.26.5 Samsung: Future Strategies................................................................................................................197
5.27 Shanghai Shangling Air Conditioner Co., Ltd. (Shanghai Electric Co., Ltd.).........................197
5.27.1 Shanghai Shangling Air Conditioner: Company Details ..............................................................197
5.27.2 Shanghai Shangling Air Conditioner: Company Background.....................................................197
5.27.3 Shanghai Shangling Air Conditioner: Financial Results ..............................................................198
Table 5.45 SHANGHAI ELECTRIC CO., LTD.: FINANCIAL RESULTS, 2002-2005.......198
5.28 Shanghai SVA Group Co., Ltd. ............................................................................................................199
5.28.1 Shanghai SVA Group: Company Details ........................................................................................199
5.28.2 Shanghai SVA Group: Co mpany Background...............................................................................199
5.28.3 Shanghai SVA Group: Shanghai Video & Audio Electronics Co., Ltd.....................................201
5.28.4 Shanghai SVA Group: Financial Results ........................................................................................201
Table 5.46 SVA INFORMATION INDUSTRY CO., LTD.: FINANCIAL RESULTS, 2001-
2003 ..................................................................................................................................................201
Table 5.47 SVA ELECTRONICS CO., LTD.: FINANCIAL RESULTS, 2001-2003.............202
5.28.5 Shanghai SVA Group: Future Strategies.........................................................................................202
5.29 Sharp...........................................................................................................................................................203
5.29.1 Sharp: Company Details .....................................................................................................................203
5.29.2 Sharp: Company Background............................................................................................................203
5.29.3 Sharp: China Operations ....................................................................................................................203
5.29.4 Sharp: Financial Results.....................................................................................................................205
Table 5.48 SHANGHAI SHARP ELECTRONICS CO., LTD.: FINANCIAL RESULTS,
2001-2004 ..................................................................................................................................................205
Table 5.49 SHARP: FINANCIAL RESULTS, 2001-2003..............................................................206
5.29.5 Sharp: Future Strategies .....................................................................................................................206
5.30 Sichuan Changhong Group Corp. ........................................................................................................207
5.30.1 Sichuan Changhong Group: Company Details ...............................................................................207
5.30.2 Sichuan Changhong Group: Company Background......................................................................207
Table 5.50 CHANGHONG ELECTRONICS ANNUAL PRODUCTION CAPACITY........208
5.30.3 Sichuan Changhong Group: Company Structure ...........................................................................208
5.30.4 Sichuan Changhong Group: Financial Results...............................................................................209

Table 5.51 SICHUAN CHANGHONG ELECTRIC CO. LTD.: FINANCIAL RESULTS,
2002-2005 ..................................................................................................................................................209
5.30.5 Sichuan Changhong Group: Future Strategies ...............................................................................210
5.31 Xingxing Group Co., Ltd. .......................................................................................................................210
5.31.1 Xingxing Group: Company Details ..................................................................................................210
5.31.2 Xingxing Group: Company Background.........................................................................................210
5.31.3 Xingxing Group: Financial Summary ..............................................................................................211
Table 5.52 XINGXING GROUP CO., LTD.: FINANCIAL RESULTS, 2001-2003...............211
5.32 Zhongshan Ganglian Huakai Electrical Appliance Co., Ltd. .......................................................212
5.32.1 Zhongshan Ganglian Huakai Electrical Appliance: Company Details ......................................212
5.32.2 Zhongshan Ganglian Huakai Electrical Appliance: Financial Summary ..................................212
Table 5.53 ZHONGSHAN GANGLIAN HUAKAI ELECTRICAL APPLIANCE CO., LTD.:
FINANCIAL RESULTS, 2002-2004.............................................................................................................212
5.33 Zhuhai Gree Electrical Appliance Co., Ltd.......................................................................................213
5.33.1 Zhuhai Gree Electrical Appliance: Company Details ...................................................................213
5.33.2 Zhuhai Gree Electrical Appliance: Company Background..........................................................213
5.33.3 Zhuhai Gree Electrical Appliance: Financial Results ...................................................................219
Table 5.54 ZHUHAI GREE ELECTRICAL APPLIANCE CO., LTD.: FINANCIAL
RESULTS, 2002-2005......................................................................................................................................220
6 CONTACTS.........................................................................................................221
6.1 Trade Organisations..................................................................................................................................221
6.1.1 China Advertising Association............................................................................................................221
6.1.2 China Chain Stores and Franchising Association (CCSFA) ..........................................................221
6.1.3 China Electronics Appliance Corporation.........................................................................................221
6.1.4 China Hardware, Electrical Appliance & Chemical Association..................................................221
6.1.5 China Household Electronic Appliances Association.....................................................................221
6.2 Government Departments ........................................................................................................................222
6.2.1 The Ministry of Information Industry (MII) .....................................................................................222
6.2.2 China Council for the Promotion of International Trade (CCPIT)/China Chamber of
International Commerce ................................................................................................................................222
6.2.3 China National Technical I/E Corporation........................................................................................222
6.2.4 China National Machinery & Equipment I/E Corporation.............................................................223
6.2.5 Ministry of Internal Trade ....................................................................................................................223
6.2.6 The State Economic and Trade Commission....................................................................................223
7 RELEVANT EXHIBITIONS & TRADE FAIRS...............................................224
7.1 Spring National Electronics Fair ............................................................................................................224
7.2 Spring National Electrical Apparatus Commodity Trade Fair .....................................................224
7.3 Household Electrical Appliance (HEA) ................................................................................................224
7.4 China International Electronic Exhibition ..........................................................................................224
7.5 Dalian International Household Electronic Apparatus Exhibition...............................................224

7.6 China Intelligent Building Show.............................................................................................................224
7.7 Fujian International Building Electrification & Elevator Show....................................................225
7.8 Autumn National Electrical Appar atus Commodity Trade Fair ..................................................225
7.9 Autumn national Electronics Fair & International Electronics Fair ...........................................225
7.10 Wuhan Electronics Show of China ......................................................................................................225
APPENDIX: MARKET BACKGROUND............................................................226
A.1 Fast Facts.....................................................................................................................................................226
A.2 Regions of China .......................................................................................................................................227
Map A.1 CHINA: PROVINCES AND MUNICIPALITIES ...........................................................227
A.3 Demographics.............................................................................................................................................228
A.3.1 Demographics: Total Population........................................................................................................228
Table A.1 TOTAL POPULATION, 1997–2004*..................................................................................228
A.3.2 Demo graphics: Population by Location............................................................................................229
Table A.2 POPULATION BY URBAN-RURAL DIVIDE, 1997–2004*........................................230
A.3.3 Demographics: Population Breakdown by Location......................................................................230
Table A.3 POPULATION BREAKDOWN BY URBAN-RURAL DIVIDE, 1997–2004*........230
A.3.4 Demographics: Population by Province............................................................................................230
Table A.4 POPULATION BY PROVINCE, 2001-2004*...................................................................231
A.3.5 Demographics: Population Density by Province.............................................................................231
Table A.5 POPULATION DENSITY BY PROVINCE, 2001-2004*..............................................232
A.3.6 Demographics: Population Concentration........................................................................................232
Map A.2 POPULATION CONCENTRATIONS BY PROVINCE, 2004*..................................233
A.3.7 Demographics: Population by Gender ..............................................................................................234
Table A.6 TOTAL POPULATION BREAKDOWN BY GENDER, 1997–2004*.......................234
A.3.8 Demographics: Population by Age Group........................................................................................234
Table A.7 POPULATION BY AGE GROUP, 1997–2004*...............................................................235
Table A.8 % BREAKDOWN OF POPULATION BY AGE GROUP, 1997–2004*...................235
A.4 Consumer Attitudes..................................................................................................................................235
A.4.1 Consumer Attitudes: Overview..........................................................................................................235
A.4.2 Consumer Attitudes: Response to Political Change .......................................................................236
A.4.2 Consumer Attitudes: Response to Economic Change....................................................................236
A.4.3 Consumer Attitudes: Changes in Lifestyle .......................................................................................237
A.5 Consumer Wealth .....................................................................................................................................242
A.5.1 Consumer Wealth: GDP and Cost of Living....................................................................................242
Table A.9 GDP AND COST OF LIVING INDEX, 1997–2004*......................................................244
A.5.2 Consumer Wealth: Provincial Differences in GDP ........................................................................244

Table 1.10 GDP RANKED BY PROVINCE, 1997–2004*.............................................................245
A.5.3 Consumer Wealth: GDP Growth by Province .................................................................................246
Table A.11 GDP GROWTH RANKED BY PROVINCE, 1997–2004*.......................................246
A.5.4 Consumer Wealth: GDP Per Capita by Province............................................................................246
Table A.12 PER CAPITA GDP RANKED BY PROVINCE, 2001-2004*..................................247
A.5.5 Consumer Wealth: Concentration of Wealth by Province.............................................................247
Map A.3 VALUE OF GDP PER CAPITA BY PROVINCE, 2004*.............................................248
A.5.6 Consumer Wealth: The Major Cities.................................................................................................248
Table A.13 LEADING CITIES KEY ECONOMIC INDICATORS, 2004*..............................249
A.6 Households ..................................................................................................................................................249
A.6.1 Households: Overview of Household Conditions...........................................................................249
A.6.2 Households: Total Households by Size.............................................................................................250
Table A.14 NUMBER OF HOUSEHOLDS BY SIZE, 1997–2004*.............................................250
A.6.3 Households: Total households by Urban/Rural Split .....................................................................251
Table A.15 NUMBER AND SIZE OF HOUSEHOLDS BY LOCATION, 1997–2004*.........251
A.6.4 Households: Income Earners Per Household...................................................................................251
Table A.16 AVERAGE NUMBER OF INCOME EARNERS PER HOUSEHOLD, 1997–
2004* ..................................................................................................................................................252
A.7 Employment................................................................................................................................................252
A.7.1 Employment: Number of Workers by Sector...................................................................................252
Table A.17 NATIONAL EMPLOYMENT BY SECTOR, 1997–2004* ......................................252
A.7.2 Employment: Growth by Sector.........................................................................................................253
Table A.18 GROWTH IN EMPLOYMENT BY SECTOR, 1997–2004* ...................................253
A.7.3 Employment: Number of Workers by Gender.................................................................................253
Table A.19 TOTAL NATIONAL WORKFORCE BY GENDER, 1997–2004*........................254
A.7.3 Employment: Number of Workers by Habitation ...........................................................................254
Table A.20 NATIONAL WORKFORCE BY HABITATION, 1997–2004*..............................254
A.7.4 Employment: Urban Unemployment ................................................................................................255
Table A.21 URBAN UNEMPLOYMENT RATES, 1997–2004*...................................................255
A.8 Consumer Income .....................................................................................................................................256
A.8.1 Consumer Income: Average Incomes by Sector.............................................................................256
Table A.22 AVERAGE INCOMES BY SECTOR, 1997–2004*....................................................256
A.8.2 Consumer Income: Growth by Sector...............................................................................................256
Table A.23 GROWTH IN AVERAGE INCOMES BY SECTOR, 1997–2004*.......................257
A.8.3 Consumer Income: Average Incomes by Region............................................................................258
Table A.24 AVERAGE INCOMES BY REGION, 1997–2004*....................................................258
A.8.4 Consumer Income: Growth by Region..............................................................................................258
Table A.25 GROWTH IN AVERAGE INCOMES BY REGION, 1997–2004*........................259

A.9 Consumer Market.....................................................................................................................................259
A.9.1 Consumer Market: Spending Trends.................................................................................................259
Table A.26 CONSUMER EXPENDITURE* BY BROAD SECTOR AT CURRENT PRICES,
1997–2004** ..................................................................................................................................................260
A.9.2 Consumer Market: Per Capita Consumer Expenditure ..................................................................260
Table A.27 PER CAPITA CONSUMER EXPENDITURE* BY BROAD SECTOR AT
CURRENT PRICES, 1997–2004**...............................................................................................................260
A.9.3 Consumer Market: Retail Sales and Consumer Spending.............................................................261
Table A.28 RETAIL SALES AS A PROPORTION OF CONSUMER EXPENDITURE*,
1997–2004** ..................................................................................................................................................261
A.9.4 Consumer Market: Urban Income and Spending Compared ........................................................261
Table A.29 URBAN AVERAGE ANNUAL INCOME/EXPENDITURE, 1997–2004*..........261
A.9.5 Consumer Market: Average Urban Weekly Shopping Basket......................................................262
Chart A.1 AVERAGE WEEKLY URBAN SHOPPING BASKET, 2004 .....................................262
A.9.6 Consumer Market: Average Rural Weekly Shopping Basket.......................................................263
Chart A.2 AVERAGE WEEKLY RURAL SHOPPING BASKET, 2004 .....................................263
A..9.7 Consumer Market: Average Urban & Rural Weekly Shopping Baskets Compared ...............264
Chart A.3 URBAN & RURAL SHOPPING BASKETS COMPARED, 2004 ..............................264
A.10 Exchange Rates........................................................................................................................................264
A.10.1 Exchange Rates: China......................................................................................................................264
Table A.30 AVERAGE ANNUAL EXCHANGE RATES, 1997–2004........................................265
A.10.2 Exchange Rates: Hong Kong............................................................................................................265
Table A.31 AVERAGE ANNUAL EXCHANGE RATES, 1997–2004........................................265