Product Description
Practical and profitable strategies for dealing with the intense emotional challenges in today's highly competitive world of finance and investing

Financial advisors, traders, and brokers work in high-stress environments, so it's important for them to have insights into their feelings as well as the ability to develop coping mechanisms. Failing to do so could lead to serious setbacks such as depression, anxiety, burnout, drug and alcohol addiction, damage to their productivity at work, and even suicide. Bullish Thinking finally gives these individuals a guide for surviving and succeeding against the odds in a competitive marketplace. Filled with in-depth insights, strategies, case studies, and expert advice, this book shows brokers how to recognize the warning signs associated with "under the radar" psychological stressors found in their fast-paced environment, and introduces proactive strategies that will help them survive and thrive during even the toughest times.

From the Back Cover

Praise for Bullish Thinking

"Bullish Thinking is a great read. The members of the Silver Institute truly enjoy Alden Cass's thought process as it relates to surviving in the fast-paced world of trading precious metals. I recommend this book to anyone involved in the financial services industry."
—Michael DiRienzo, Executive Director, The Silver Institute

"Bullish Thinking is a must-read book for sales professionals in every industry. Coping with adversity and emotional stress is an art that stock brokers, wealth advisors, and other financial professionals should acquire, in order to maintain stability, focus, and success in the office and in their personal life. I highly recommend this book to new and experienced advisors alike, as well as their managers, assistants, and staff."
—Tom Froehlich, CIMC, CIMA, Froehlich Financial Group, LTD, President, Wealth Advisor Institute

"Bullish Thinking is a powerful volume filled with positive thinking and hands-on strategies to help advisors and brokers change negative attitudes that affect their production, the running of their business, and their clients. A blueprint for success."
—Keith Gregg, President and co-CEO, First Allied Securities

"Dr. Cass's Bullish Thinking coaching, seminars, and private sessions have helped countless financial advisors, both in terms of their professional lives and their personal lives. Bullish Thinking is an excellent resource. The teamwork of Dr. Cass and Dr. Shaw is unmatched in the financial services industry."
—Leo Pusateri, President, Pusateri Consulting and Training, LLC, Buffalo; author, Mirror Mirror on the Wall Am I the Most Valued of Them All?

"Dr. Cass's and Dr. Shaw's observations are powerful and cut right to the underlying issues in our industry. Our only assets are people. They enter and leave the building every day. The health of our industry and the success of our clients are directly linked to the emotional well being of the professionals that serve."
—Timothy J. Pagliara, Managing Partner, Capital Trust Wealth Management