求英文文献 5个论坛币谢谢

某小卡卡

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收藏 2014-11-08

悬赏 5 个论坛币已解决

1.Woodruff,Robert B .Customer Value :The next source for Competitive Advantage [J].Journal of the Academy of Marketing Science,1997

2.Gutek B. A., Bhappu A., Liao-troth M., Cherry B.. Distinguishing Between Service Relationships and Encounters. Journal of Applied Psychology, 1999, 84(2): 218-233.

3.Gwinner K. P., Gremler D. D., Bitner M． Jo.. Relational Benefits in Service Industry: The Customer Perspective. Journal of the
Academy of Marketing Science, 1998, 26(2): 101-114.