【2013】Event Management in Sport, Recreation and Tourism: Theoretical and Practical Dimensions
Book 图书名称: Event Management in Sport, Recreation and Tourism: Theoretical and Practical Dimensions
Author 作者: Cheryl Mallen, Lorne Adams
Publisher 出版社: Routledge
Page 页数: 264
Publishing Date 出版时间: Jan 19, 2013
Language 语言: English
Size 大小: 1 MB
Format 格式: pdf 文字版
ISBN: 0415641004, 9780415641005
Edition: 第2版 搜索过论坛,没有该文档
Now in a fully revised and updated second edition, Event Management in Sport, Recreation and Tourism provides a comprehensive theoretical and practical framework for planning and managing events. Focusing on the role of the event manager and their diverse responsibilities through each phase of the event planning process, this is still the only textbook to define the concept of knowledge in the context of events management, placing it at the centre of professional practice.
The book is designed to encourage critical thinking on the part of the student, to develop the skills that they will need to become effective, and reflective, practitioners in the events industry, and every chapter contains a rich array of real world case studies, data and practical examples from sport, recreation and tourism contexts. This second edition has been significantly strengthened with the inclusion of two completely new chapters on environmental sustainability and on the politics of events management. It is essential reading for any student or practitioner working in events management, sport management, leisure management, outdoor recreation or tourism.