Strategies for Tourism Industry - Micro and Macro Perspectives

Edited by Murat Kasimoglu and Handan Aydin, ISBN 978-953-51-0566-4, 404 pages, Publisher: InTech, Chapters published April 20, 2012 under CC BY 3.0 license
DOI: 10.5772/2685
Edited Volume

Today, it is considered good business practice for tourism industries to support their micro and macro environment by means of strategic perspectives. This is necessary because we cannot contemplate companies existing without their environment. If companies do not involve themselves in such undertakings, they are in danger of isolating themselves from the shareholder. That, in turn, creates a problem for mobilizing new ideas and receiving feedback from their environment. In this respect, the contributions of academics from international level together with the private sector and business managers are eagerly awaited on topics and sub-topics within Strategies for Tourism Industry - Micro and Macro Perspectives.

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• Chapter 1  Guidebooks and the Representation of 'Other' Placesby Bouke van Gorp
• Chapter 2  The Dynamics of Temporary Jobs in the Tourism Industryby Fernando Muñoz-Bullón
• Chapter 3  The Importance of Hypertext in the Tourist Destination Choice from Web Sitesby Raúl Valdez M. Ph.D
• Chapter 4  Sustainable Tourism in Aragon, a Case of a Spanish Inside Regionby Victoria Sanagustin Fons, Jose Antonio Mosene Fierro, Maria Gomez y Patino and Laura Arena Luna
• Chapter 5  A Model for Assessing the Level of Tourism Impacts and Sustainability of Coastal Citiesby Beser Oktay Vehbi
• Chapter 6  Introduction to Tourism Satellite Accountsby Tadayuki (Tad) Hara
• Chapter 7  What Women Want: Hotel Characteristics Preferences of Women Travellersby Azizan Marzuki, Tan Lay Chin and Arman Abdul Razak
• Chapter 8  New Challenges for Tourism Destination Management in Romaniaby Gabriela Tigu
• Chapter 9  Value Creation in Experience-Based Networks: A Case Study of Sport-Events in Europeby Nina Katrine Prebensen
• Chapter 10  The Role and Importance of Cultural Tourism in Modern Tourism Industryby Janos Csapo
• Chapter 11  World Heritage Listing and Implications for Tourism - The Case of Hue, Vietnamby Jo Vu and Quynh-Du Ton-That
• Chapter 12  Cultural Districts, Tourism and Sustainabilityby Giulio Maggiore and Immacolata Vellecco
• Chapter 13  The Bottom-Up Approach of Community-Based Ethnic Tourism: A Case Study in Chiang Raiby Polladach Theerapappisit
• Chapter 14  Modern Cableways - The Base of Mountain Sports Tourismby Sergej Težak
• Chapter 15  Exploring the Energy-Saving and Carbon Reduction Literacy of Restaurant Employeesby Meng-Lei Hu, Jeou-Shyan Horng, Chih-Ching Teng and Sheng-Fang Chou
• Chapter 16  The Early Stages of Historical Documentation and Modern Archives in Jerusalem Society at the End of the Ottoman Periodby Oded Shay
• Chapter 17  The Changes in Rural and Forest Landscape and Their Use in the Slovenian Alps in the Last Centuries - A "Back to Nature" Tourism with Impacts, a Case of Western Capercaillieby Miran Čas
• Chapter 18  An Approach of Co-Design in Mobile Services in Luxembourg Tourism Contextby Eric Miglioranzo, Damien Nicolas and Pierre Brimont