contemporaty marketing   by  boone&kurtz

原价212.95美元  现特价119元人民币   注明人大论坛  有优惠哦~~

全新未拆封 配有光盘~~

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正宗英文原版

 

 

 

·                      Hardcover: 784 pages

·                      Publisher: South-Western College Pub; 12th edition (January 14, 2005)

·                      Language: English

·                      ISBN-10: 0324236735

·                      ISBN-13: 978-0324236736

·                      Product Dimensions: 11.1 x 9.2 x 1.3 inches

·                      Shipping Weight: 4.4 pounds

 

 

Amazon.com上的读者评价

 

 

THIS BOOK IS WITHOUT DOUBT THE BEST ONE CAN POSSIBLY LOOK AT IN TERMS OF IN DEPTH MARKETING ACUMEN. I HAVE HAD THE BOOK FOR 2 YEARS AND IT HAS PROVIDED ME WITH TACTICS AND STRATEGIC INSIGHTS I NEVER WOULD OF THOUGHT OF. I GUARANTEE YOU WOULD LOVE IT.

在能看出深度营销智慧的书中，当代营销毫无疑问是其中最好的一本，我已经买了它两年了，而它提供给了许多我从未想到过的战术和战略洞察力，我保证，你会爱上它的。

Good book for school. very basic examples.

 

Take it how you want it, if you like marketing you probably going to like this book

 

 

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[此贴子已经被作者于2009-3-7 21:28:01编辑过]