一、
作者:R. G. Cooper E. J. Kleinschmidt
题名:New Products: What Separates Winners from Losers?
期刊:Journal of Product Innovation Management
日期:1987, Volume 4 Issue 3, Pages 169 - 184
链接:http://www3.interscience.wiley.com/journal/120713797/abstract
二、
作者:R. G. Cooper E. J. Kleinschmidt
题名:Major New Products: What Distinguishes the Winners in the Chemical Industry?
期刊:Journal of Product Innovation Management
日期:1993, Volume 10 Issue 2, Pages 90 - 111
链接:http://www3.interscience.wiley.com/journal/120713873/abstract