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2018-02-18
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IBM Transforming, 2012-2016: Ginni Rometty Steers Watson

PUBLICATION DATE:  January 12, 2017

[size=0.875]To transform IBM for the next technology wave, Ginni Rometty, who became CEO in 2012, led divestment of declining businesses, made acquisitions in digital innovation and cloud computing, formed partnerships with former competitors such as Apple and tech startups, and invested in established development Watson, a big bet directed at applications for healthcare, education, and cybersecurity. Revenues declined, criticism grew, and challenges of change remained. Watson businesses were new, unproven, and required change in nearly every aspect of legacy operations and culture. To increase speed and agility, Rometty used methods such as online Think Academy, design thinking, and startup contests. In mid-2016, questions remains about the pace and magnitude of change, the scale-up and profitability of Watson, and Rometty 's leadership of change. What was left to do?


[size=0.75]PRODUCT #:  
[size=0.875]317046-PDF-ENG

PAGES:  24

[size=0.75]RELATED TOPICS:



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2018-2-19 00:28:23
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