【作者(必填)】
Alexander Krasnikov and Satish Jayachandran
【文题(必填)】
The Relative Impact of Marketing, Research-and-Development, and Operations Capabilities on Firm Performance
【年份(必填)】2008
【全文链接或数据库名称(选填)】
https://www.researchgate.net/pro ... irm-Performance.pdf
https://www.jstor.org/stable/30162295?seq=1#page_scan_tab_contents