【作者(必填)】
Rajiv D. Banker , Raj Mashruwala , Arindam Tripathy  
【文题(必填)】
Does a differentiation strategy lead to more sustainable financial performance than a cost leadership strategy?
【年份(必填)】
Management Decision，Publication date: 10 June 2014
【全文链接或数据库名称(选填)】https://www.emerald.com/insight/content/doi/10.1108/MD-05-2013-0282/full/html