Why industrials should pursue a tech-enabled transformation now
为什么工业企业现在应该进行技术改造
November 2019
2019年11月
Shifting market dynamics and rising competition compel industrial companies to overhaul their organizations to harness technology.
不断变化的市场动态和日益激烈的竞争迫使工业企业对其组织进行彻底改革，以利用技术。
The most earth-shattering technological breakthroughs are rarely felt all at once. Individual products or innovations may gradually prove their value, spawn other applications, and eventually become part of a broader platform with the potential to reshape business models. As such, incremental progress can suddenly lead to sweeping change that leaves companies scrambling to catch up.
最惊天动地的技术突破很少能一下子感受到。单个产品或创新可能会逐渐证明其价值，催生其他应用程序，并最终成为具有重塑商业模式潜力的更广泛平台的一部分。因此，渐进式的进步可能会突然导致彻底的变革，导致企业争相追赶。
The same holds true for the rate at which entire sectors embrace technological advancements. Some industries incorporate cutting-edge technologies in response to disruption—think the digital transformation of entertainment and media. The FAANG (Facebook, Amazon, Apple, Netflix, and Google) and BAT (Baidu, Alibaba, and Tencent) companies, for example, are regularly resetting the bar for how businesses engage with their customers and suppliers. Their influence on the business landscape and consumers often carries over to other industries.
这同样适用于整个行业接受技术进步的速度。一些行业采用尖端技术来应对颠覆，认为娱乐和媒体的数字化转型。例如，FAANG（Facebook、Amazon、Apple、Netflix和Google）和BAT（Baidu、Alibaba和Tencent）等公司，正定期调整企业与客户和供应商接触的标准。它们对商业环境和消费者的影响往往会延续到其他行业。
As these trends sweep across the business landscape, the industrial sector finds itself on the cusp of unprecedented upheaval. Periods of intense change often magnify the importance of placing the right strategic bets. A tech-enabled transformation can equip industrial companies to increase revenues, expand margins, and pursue new revenue streams with different business models. Organizations that move aggressively and develop comprehensive strategies for integrating technology into their operations will maximize their odds of capturing the value at stake. By contrast, companies that choose to sit on the sidelines are essentially ceding their competitive advantage.
随着这些趋势席卷整个商业领域，工业部门发现自己正处于前所未有的剧变的风口浪尖。剧烈变化的时期往往会放大正确战略赌注的重要性。以技术为导向的转型可以帮助工业公司增加收入、扩大利润率，并通过不同的商业模式追求新的收入来源。积极进取的组织和制定综合战略的技术集成到他们的行动将最大限度地把握其价值的几率。相比之下，选择袖手旁观的公司基本上是在放弃竞争优势。