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2010-08-23
Problem Set Up
Abacus International is considering two alternative investments to build the next generation PC. Abacus’s marketing team anticipates rapid growth: expected baseline demand is taken to be 300,000, 600,000, and 900,000 in Years 1, 2, and 3, respectively. However, the company recognises that actual sales may be higher or may be lower.

The company has two mutually exclusive plans to produce 900,000 units:

Plan A
Build a single plant that could produce 900,000 units. Construction would cost $900 million. The company estimates that it will be able to sell each computer for approximately1 $2,000. It also estimates that the incremental manufacturing costs beyond the capital cost of the plant are expected to be approximately1 $1,280 per computer. The salvage value at the end of Year 3 is 0.

Plan B
Build three small 300,000 unit plants, one each year, in an effort to match expected annual demand. The capital expenditure for each small plant is $300 million. The small plant has a unit manufacturing cost of approximately1 $1,500 per computer. This plan gives the company the flexibility not to build successive plants if the demand falls short in the first or second year. The salvage value at the end of Year 3 is approximately1 $300 million.
Note that both plans have drawbacks:

Plan A involves a large amount of excess capacity in the first two years until market demand grows; in addition, there is always a chance that demand falls short of expectations. Variability in demand for a given year can be large. Variability of demand will be discussed in Step 2.

Plan B is less efficient. Also, if the demand grows faster than expected, Abacus will not have the capacity to meet and take advantage of it.
Question 1
Undertake the calculations in the following 3 Steps. Devise a way to present clearly and simply the results of your calculations. In addition, devise a way to present clearly the calculation methods you used.

Step 1
Based on the forecasted baseline demand expectation without variability, find the NPV for Plan A. In addition, find the NPV for Plan B with an inflexible expansion plan (ie, build one small plant each year regardless of market demand). Based on this first analysis, which plan is better?

Step 2
Now consider the effect of uncertain market demand. Fluctuations about the baseline demand are possible, with enumerable possibilities. For simplicity, only three possibilities of future demand are considered: higher demand than baseline for all 3 years; baseline demand for all 3 years; and lower demand than baseline for all 3 years2. Calculate the maximum, minimum and expected NPVs for both plans. (Assume again, as in Step 1, that for Plan B, a small plant is built each year.)
Based on your calculations for this Step, do you recommend Plan A or Plan B?

Step 3
Embed flexibility into Plan B; that is, give Abacus the opportunity to decide not to construct one or two smaller plants. Use this decision rule: at the end of Year 1 (Year 2), another small plant is built only if the demand in Year 1 (Year 2) equalled or exceeded capacity.
Calculate the revised maximum, minimum and expected NPVs for Plant B.
Based on your calculations for this Step, do you recommend Plan A or Plan B?

         相关参数如下:
  
  
  Plan A
  
  Plan B
  
  Discount Rate
  
  0.091
  
  0.081
  
  Selling price per computer
  
  1990
  
  1990
  
  Unit manufacturing cost per
  
  1300
  
  1520
  
  Salvage value
  
  0
  
  295m
  
  Baseline demand (3 yrs)
  
  (k=1)
300,000
600,000 900,000

  
  High Demand (apply this formula to each year of  baseline demand)
  
  (k=1.22)
366,000
732,000, 1,098,000

  
  Low Demand (apply this formula to each year of  baseline demand)
  
  (k=0.78)
234,000

468,000
702,000

  
  Probability of Baseline Demand
  
  0.46

  
  Probability of High Demand
  
  0.34

  
  Probability of Low Demand
  
  0.20

  


如果哪位同学有兴趣协助我完成呢,我十分感谢的哈~~~我会在接下来的1~2个帖子中把我目前自己构思,和同学商讨的贴出来,仅供大家参考。
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全部回复
2010-8-23 19:29:18
在自己构思,和同学,伙伴们商讨后,我目前是这么做的:
对于最简单 最基础的STEP1:按照Year1 到 Year 3 分别是300k, 600k 和 900k(k=1000)个units去计算,先算出每年这么多units的net cash flow(total sales revenue 减去 total manufacturing cost),其中Year0是cost initial=-900m(m=million),因此通过CF0=-900m, CF(1~3)分别为上述300k,600k和900k对应的net cash flow,用discount rate A 算出NPVa

而对于Plan B, 因为是说每年设置300k units,因此下一年就在前一年基础上增加了300k的units,所以对于Year1 到Year3,依然是300k,600k,900k,只不过 cost initial从Year0开始到Year2, 每年是各自的-300m,最后别忘了在Year3的net cash flow中,需要加上salvage value作为Year3最终的net cash flow。 最后呢 算出了annual的net cash flow,用discount rate B 算出 NPVb
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2010-8-23 19:41:06
接下来,对于STEP 2
我们认为,就按照给定的三种需求模式(Baseline Demand(BD)  High Demand(HD)  Low Demand(LD)),接着 我们认为 可以根据上述STEP 1中计算NPV的方式 计算出这两个Plan各自在这三种情况下的NPVs(得出一个常规的NPV后,乘以各自的概率得到一个新的NPV,叫做expected NPV)。
下面 我的问题来了:
算出了这么多NPVs(共计A跟B,2组 共6个NPV),目的是为了比较 并选取A或B,那么,该如何利用这6个NPV呢?   我想了两种,如下:
1。 把属于A的三种NPV相加,得到一个 total NPVa ;
       把属于B的三种NPV相加,得到一个total NPVb,
最后比较,选择较大的那组即可

2。 或者 我想按照BD HD和LD这三种模式,分别比较在各自的模式下,A或者B 谁的NPV更高呢,我就选择谁的?
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2010-8-23 19:45:43
最后对于STEP3,我们几个人讨论了更加复杂的局面,就是:
从Year1到Year3,这三年,每年有一种BD HD 或LD 的局面出现,于是乎就出现了数学上的排列组合,比如第一年是BD,第二年是HD/LD,第三年又是另外一个。。。总机会有3的3次方,27种概率。我个人想把这27种列出来(有同学的确列出来了,并且告诉我最后由5个相同的NPV,记得好像是说只有5个不同的NPV结果),之后,就按照数学上的互斥事件的概率去计算,   不知是否可行呢?


谢谢 各位有兴趣的同学 帮忙看看啦 哈哈
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2015-10-27 19:30:12
这是哪里找到的题啊
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2015-10-29 10:46:55
关于你的问题,我有以下个人想法,供参考:1.step 2中比较的是plan A 和plan B各自的expected NPV,因为三种情况已经考虑在内;2.step 3中感觉楼主想得过于复杂,期初(0时点)投入-300M;end of 1st year,两类情况:HD&BD,-300M;LD,-0;end of 2nd year,只有一种情况:-300M;
此外,在计算NPV时应该考虑TAX,不过题目中未提及相关数据,此题应在无税的假设下进行具体计算。
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