【作者(必填)】Meuter, Matthew L.; McCabe, Deborah Brown; Curran, James M.

【文题(必填)】Electronic Word-of-Mouth Versus Interpersonal Word-of-Mouth: Are All Forms of Word-of-Mouth Equally Influential?

【年份(必填)】Services Marketing Quarterly. Jul-Sep2013, Vol. 34 Issue 3, p240-256. 17p

【全文链接或数据库名称(选填)】

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