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2015-04-11

"Fink explains the different types of survey instruments and the activities that constitute a typical survey and demonstrates how to organize surveys and estimate their costs. In addition, she discusses such techniques as what types of questions to ask in pilot tests, how to relate survey costs to needs for personnel and time, and how to execute a management plan and a budget for a survey." --Gerald Albaum, University of Oregon, review in Journal of Marketing Research New to this edition: The characteristics and uses of qualitative surveys The steps in a content analysis of qualitative data Survey ethics, including the ethical principles to use in survey development and the characteristics of survey research misconduct The main components of an informed consent form


  • Publisher: SAGE Publications, Inc; 2nd edition (October 22, 2002)
  • Language: English
  • ISBN-10: 0761925805
  • ISBN-13: 978-0761925804


tskvol1.zip
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  • tskvol1.pdf



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2015-4-11 19:09:37
感谢分享
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2015-4-13 14:51:45
您好,请问你有The SAGE qualitative research kit 全套八本的电子版吗?
我可以300论坛币买
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2015-4-13 18:13:07
wostv 发表于 2015-4-13 14:51
您好,请问你有The SAGE qualitative research kit 全套八本的电子版吗?
我可以300论坛币买
Hello, according to your request, I don't have whole books in this series but I have some of them. I will upload what I have as soon as possible.

PS Sorry, I'm not Chinese, so I use English instead.
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