一、

作者：Cooper, Robert G. (1979)

题名：Identifying Industrial New Product Success, Project NewProd

期刊：Industrial Marketing Management

日期：1979，124-135.

 

二、

作者：Barbara Stewart-Knox and Peter Mitchell

题名：What separates the winners from the losers in new food product development?

期刊：Trends in Food Science & Technology
日期：Volume 14, Issues 1-2, January-February 2003, Pages 58-64

链接：http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6VHY-47RB37X-5&_user=4205802&_rdoc=1&_fmt=&_orig=search&_sort=d&view=c&_acct=C000062534&_version=1&_urlVersion=0&_userid=4205802&md5=9628ad39f8f0c3900e00c2506471d3f6

 

三、

作者：Mark E. Parry X. Michael Song

题名：Identifying New Product Successes in China

期刊：Journal of Product Innovation Management

日期：1994, January, Volume 11 Issue 1, Pages 15 – 30

链接：http://www3.interscience.wiley.com/journal/120713912/abstract