【作者(必填)】
Pauwels K, Ewijk B
【文题(必填)】 Do Online Behavior Tracking or Attitude Survey Metrics Drive Brand Sales ? An Integrative Model of Attitudes and Actions on the Consumer Boulevard【年份(必填)】
2013
【全文链接或数据库名称(选填)】
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Do Online Behavior Tracking or Attitude Survey Metrics Drive Brand Sales? An Integrative Model of Attitudes and Actions on the Consumer Boulevard
Koen Pauwels and Bernadette van Ewijk (2013)
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