【作者(必填)】Nathaniel N. Hartmann, Heiko Wieland, and Stephen L. Vargo

【文题(必填)】Converging on a New Theoretical Foundation for Selling

【年份(必填)】March 2018, Vol. 82, No. 2, pp. 1-18

【全文链接或数据库名称(选填)】Journal of Marketing