战略品牌管理4E中文PPT
战略品牌管理Kevin Lane Keller Building, Measuring, and Managing Brand Equity，４e
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战略品牌管理4E中文PPT
战略品牌管理Kevin Lane Keller Building, Measuring, and Managing Brand Equity，４e
基于 Kevin Lane Keller Building, Measuring, and Managing Brand Equity Fourth Edition